Senior Product Marketing Manager, Boomi Embedded
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Key skills for this role
About the Role
Boomi is seeking a Senior Product Marketing Manager to own positioning, messaging, and go-to-market strategy for OEM customer and partner ecosystems. You will collaborate cross-functionally on product launches, sales enablement, and competitive differentiation.
Key Skills for This Role
Responsibilities
- Develop compelling, differentiated positioning and messaging for Boomi Enterprise Platform to OEM customer and partner ecosystem
- Develop creative ways to improve product marketing effectiveness through agentic AI companion processes
- Produce high quality customer facing assets (presentations, datasheets, case studies, videos, demos)
- Collaborate with product management to drive OEM product launches and support sales enablement
- Conduct competitive analysis to identify opportunities for growth and differentiation
- Act as the voice of the buyer to influence roadmap decisions
- Present at customer facing physical events and webinars as a subject matter expert
Requirements
- Bachelor's degree in marketing, communications, or related programs
- 6+ years of product or solution marketing experience in enterprise software
- Strong preference for candidates with iPaaS vendor or OEM product marketing experience
- Strong technical aptitude and excellent communication skills
- Proven analytical skills with experience in market research, competitive analysis, and marketing performance metrics
- Ability to work collaboratively across teams
Full Job Posting
About Boomi and What Makes Us Special
- Boomi is a fast growing company with an award winning intelligent integration and automation platform.
- We are seeking a Senior Product Marketing Manager to own positioning, messaging, and go to market strategy for OEM customer and partner ecosystem.
Key Responsibilities
- Develop compelling, differentiated positioning and messaging for Boomi Enterprise Platform to OEM customer and partner ecosystem.
- Develop creative ways to improve product marketing effectiveness through agentic AI companion processes.
- Produce high quality customer facing assets (presentations, datasheets, case studies, videos, demos).
- Collaborate with product management to drive OEM product launches and support sales enablement.
- Conduct competitive analysis to identify opportunities for growth and differentiation.
- Act as the voice of the buyer to influence roadmap decisions.
- Present at customer facing physical events and webinars as a subject matter expert.
Requirements
- Bachelor's degree in marketing, communications, or related programs.
- 6+ years of product or solution marketing experience in enterprise software.
- Strong preference for candidates with iPaaS vendor or OEM product marketing experience.
- Strong technical aptitude and excellent communication skills.
- Proven analytical skills with experience in market research, competitive analysis, and marketing performance metrics.
- Ability to work collaboratively across teams including product management, business development, sales, and customer success.
Compensation
- Salary range: CAD 117,000–CAD 146,500 annually + applicable bonus.
- Final compensation based on experience, skills, and geographic location.
Location
- Strong preference for Vancouver BC.
- Will consider remote if have deep experience in related iPaaS/Agentic OEM/Embedded product marketing.
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