Assistant Brand Manager
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Key skills for this role
About the Role
About the Role: Ferrero is excited to offer an incredible opportunity for recent graduates in the UAE to kickstart their careers in Marketing and Trade Marketing based in the vi.
Key Skills for This Role
Responsibilities
- Assist the Brand Manager in daily brand management tasks
- Create tracking files and presentations for the Marketing Manager
- Conduct business analysis and recommend improvements based on brand performance data
- Track marketing expenditure and oversee minor executions like sampling plans
- Coordinate with agencies on brand campaigns and support content development
- In second year, create impactful POSM concepts and solutions for OOS activities
Requirements
- Recent graduate (0 2 years experience)
- Interest in marketing and trade marketing
- Strong analytical and communication skills
Full Job Posting
About the Role
- Ferrero is excited to offer an incredible opportunity for recent graduates in the UAE to kickstart their careers in Marketing and Trade Marketing based in the vibrant city of Dubai.
- This role is part of Ferrero's commitment to support and nurture young talent through a structured two year rotational program.
- As part of the Marketing and Trade Marketing team, you will embark on a dynamic journey through two different departments; one year in Marketing as Assistant Brand Manager (ABM) and the second year in Trade Marketing as POS (Point of Sale) Development & Implementation Specialist.
Main Responsibilities
- On the first year, as an Assistant Brand Manager (ABM) you will assist the Brand Manager in daily brand management tasks.
- Responsibilities include creating tracking files and presentations for the Marketing Manager, conducting business analysis, and recommending improvements based on brand performance data.
- The ABM will also track marketing expenditure, oversee minor executions like sampling plans and smaller market activities, and liaise with other departments (Trade Marketing, Sales, Consumer Shopper Understanding, and Supply Chain) as needed.
- Additionally, the ABM will coordinate with agencies on brand campaigns and support content development with external production agencies.
- The second year in Trade Marketing bridges Sales & Marketing strategies and objectives.
- As a POS Development & Implementation Specialist, you will play a pivotal role in fostering brands advocacy via strong shoppers engagement programs and instore activations and foster interdepartmental relations and ensure target attainment.
- You will also create impactful POSM concepts and solutions for the OOS activities, develop and optimize hard and soft POSM (including permanent visibility projects) ensuring efficiency and creativity whilst ensuring on time delivery across Gulf and Arab (GAC) countries.
- You will also analyze post execution data and report insightful finding to support future activations optimization focusing on coverage, quality of execution and wastage reduction.
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