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SEO & AI Search Executive

GymNation
Dubai, UAE
Full Time
Mid
Onsite
1 months ago
SEOTechnical SEOOn Page OptimizationLocal SEOScreaming FrogAhrefs
Free

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SEOTechnical SEOOn Page Optimization
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Job Overview

  • GymNation, the Middle East’s fastest growing fitness brand, is seeking a hands on SEO & AI Search Executive to join the marketing team.
  • Search is changing fast. It’s no longer just about ranking on Google it’s about being the brand that AI answer engines like ChatGPT, Gemini, Claude, and Perplexity cite.
  • This is a full time, on site role based at our head office in Dubai.

Key Responsibilities

  • Support the day to day SEO of gymnation.com technical health, on page optimisation, schema, and content briefs.
  • Run regular technical audits (Screaming Frog, Ahrefs, Semrush, Google Search Console) and feed prioritised fixes to the website development team.
  • Write and optimise page titles, meta descriptions, H1s, and on page copy and brief the content team based on search intent.
  • Help build GymNation’s visibility across AI answer engines (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews) the emerging world of AEO and GEO.
  • Track rankings, AI citations, and brand mentions, and report share of voice with clear narratives, not just numbers.
  • Support local SEO across all 50+ locations Google Business Profile, Tripadvisor, NAP consistency, and directory/forum/backlinks listings.
  • Use AI tools and Claude Code to speed up audits, content briefs, reporting, and routine analysis.
  • Keep an eye on algorithm and AI search changes worth acting on, and support SEO foundations for new market launches.

What You'll Bring

  • 3+ years in SEO with demonstrable organic growth, ideally in a consumer brand, e commerce, multi location retail, or subscription business.
  • Working knowledge of Screaming Frog, Ahrefs or Semrush, Google Search Console, GA4, and Looker Studio.
  • Comfortable with JSON LD schema, basic HTML/CSS, and spotting JavaScript rendering issues; familiar with at least one CMS (Umbraco, WordPress, or similar).
  • Genuine curiosity about AEO and GEO and how AI search is reshaping the discipline you don’t need to be an expert yet, but you should want to learn fast.
  • Multi market experience (especially GCC) and English + Arabic are strong pluses although not a strict requirement.
  • Detail focused, commercially minded, and a clear communicator who turns SEO into plain language for the wider team.

Why GymNation?

  • A genuinely exciting role at the front line of how search is changing help own our SEO performance and shape our AEO and GEO playbook from the ground up.
  • Multi market scope across UAE, KSA, Bahrain, and new market launches in Southeast Asia.
  • Competitive salary and benefits package.
  • Certified as a Great Place to Work™.
  • Ongoing training and development.
  • Free GymNation membership.
  • Opportunity to be part of the Middle East’s fastest growing fitness company.
  • Office amenities include pool table, dartboard, arcades, and PlayStation 5.

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