Growth Lead
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Key skills for this role
About the Role
Women First Jobs seeks a Growth Lead to drive partner adoption of a B2B digital platform across MEA. The role owns the partner funnel end-to-end, focusing on acquisition, activation, conversion, retention, and expansion using AI-first automation.
Key Skills for This Role
Responsibilities
- Drive end to end partner adoption of the platform across MEA
- Operationalize managed vs long tail journeys with the right mix of self service and assist
- Build repeatable, automated growth workflows (AI first) that scale without linear effort
- Establish a fast experiment → learn → scale cadence across the partner funnel
- Own the partner funnel end to end: acquisition, activation, conversion, retention, expansion
- Differentiate journeys by segment (managed vs long tail)
- Build growth loops, not one offs: run rapid experiments, kill what doesn't work, codify playbooks
- Use CRM/CDP signals to trigger automated outreach and in product nudges
- Deploy AI chat/voice for intent capture, query resolution, and smart routing
- Cross functional orchestration with Product, Engineering, Analytics, Digital/MarTech, Sales/ISR
- Continuously capture partner feedback and translate into journey, UX, and process improvements
Requirements
- 7–8 years in growth, product, or digital roles with strong B2B/platform exposure; MEA/GCC context preferred
- Hands on with data, systems, CRM, martech, and journeys
- First principles thinker: breaks problems down, designs simple systems, and scales them
- Fast & decisive: high ownership, bias to action, comfortable failing fast
- Systems mindset: obsessed with automation, AI leverage, and repeatability
- Collaborative leader: orchestrates across teams; communicates clearly with business
Full Job Posting
Role Overview
- Growth Lead – B2B Digital Platform (MEA)
- Location: UAE | Scope: KSA, UAE, GCC
Key Deliverables
- Drive end to end partner adoption of the platform across MEA
- Operationalize managed vs long tail journeys with the right mix of self service and assist
- Build repeatable, automated growth workflows (AI first) that scale without linear effort
- Establish a fast experiment → learn → scale cadence across the partner funnel
- Own the partner funnel end to end: acquisition, activation, conversion, retention, expansion
- Differentiate journeys by segment (managed vs long tail)
- Build growth loops, not one offs
- AI first & automation first execution
- Cross functional orchestration with Product, Engineering, Analytics, Digital/MarTech, Sales/ISR
- Voice of the partner: continuously capture feedback and translate into improvements
Experience & Mindset
- 7–8 years in growth, product, or digital roles with strong B2B/platform exposure; MEA/GCC context preferred
- Builder–Operator: hands on with data, systems, CRM, martech, and journeys
- First principles thinker: breaks problems down, designs simple systems, and scales them
- Fast & decisive: high ownership, bias to action, comfortable failing fast
- Systems mindset: obsessed with automation, AI leverage, and repeatability
- Collaborative leader: orchestrates across teams; communicates clearly with business
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