Digital Marketing Manager

Role overview

Accountabilities

• Develop and execute digital marketing strategies aligned with business objectives and growth targets.
• Manage and optimize campaigns across search, social media, and digital advertising platforms.
• Track ROI, CTR, conversions, traffic, and engagement, and turn performance data into recommendations.
• Develop landing pages and digital experiences that improve conversion rates.
• Manage social media profiles and contribute to blog and content initiatives.
• Analyze website and funnel data to identify drop-off points and conversion opportunities.
• Implement initiatives targeting a doubling of website traffic within the next year.
• Engage with clients to understand expectations, gather feedback, and assess satisfaction.

Requirements

• Bachelor’s degree in Marketing, Digital Marketing, Communications, Business, or a related field.
• At least 3 years of professional digital marketing experience.
• Strong knowledge of SEO principles and best practices.
• Strong analytical and data-analysis skills focused on performance metrics and actionable recommendations.
• Hands-on experience with online advertising and campaign management tools, including Google Ads and Instagram or other social advertising channels.
• Understanding of digital marketing channels, campaign optimization, conversion funnels, and audience engagement.
• Creative, strategic, communicative, collaborative, and results-oriented approach.

Benefits

• Opportunity to lead digital marketing initiatives with measurable business outcomes.
• Hands-on exposure to SEO, paid advertising, social media, content, analytics, and conversion optimization.
• Collaborative cross-functional work with internal teams and clients.
• Professional development and potential career growth within a digital marketing-focused role.

Workplace and employment

• The role is based in Saudi Arabia and is listed as remote.
• The position is full-time.