lever
Creative Director (Writing)
jobgether
Remote, CAN
Full-time
Remote
$130,000–$169,000
Discovered 1 weeks ago
Creative writingCopy strategyBrand voice and tone architectureMessaging frameworksBrand storytellingEditorial quality control
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Creative writingCopy strategyBrand voice and tone architecture
Role Overview
Lead the voice, narrative, and campaign strategy for high-profile technology brands.
Combine hands-on creative writing with strategic direction, client leadership, and multidisciplinary team management.
Shape campaigns, digital experiences, product launches, and emerging digital touchpoints.
Key Skills for This Role
Creative writingCopy strategyBrand voice and tone architectureMessaging frameworksBrand storytellingEditorial quality control
Full Job Posting
Role overview
Lead the voice, narrative, and campaign strategy for high-profile technology brands.
Combine hands-on creative writing with strategic direction, client leadership, and multidisciplinary team management.
Shape campaigns, digital experiences, product launches, and emerging digital touchpoints.
Accountabilities
- Lead copy strategy and writing direction across campaigns, digital platforms, product launches, and brand experiences.
- Act as the primary client-facing leader for copywriting, messaging architecture, and narrative strategy.
- Present concepts, copy frameworks, hooks, and messaging hierarchies to senior client executives.
- Lead, mentor, and develop copywriters, junior writers, and multidisciplinary creative teams.
- Establish and evolve global brand voice guidelines across audiences, channels, markets, and campaigns.
- Oversee writing across Design, Art Direction, Strategy, Motion, Product, and project teams.
- Navigate competing client feedback while protecting narrative integrity and meeting business objectives.
- Shape editorial direction for campaigns, long-form storytelling, product narratives, scripts, and digital experiences.
- Drive innovation in messaging across emerging technologies, digital platforms, and consumer touchpoints.
- Review written deliverables for narrative precision, grammar, tone, brand alignment, and creative quality.
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