Concepts Manager
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Key skills for this role
About the Role
ADNOC Distribution is seeking a Concepts Manager to support the development and implementation of new and existing retail concepts. The role involves market research, concept development, implementation support, and stakeholder coordination.
Key Skills for This Role
Responsibilities
- Support market research and analysis to identify trends, opportunities, and challenges in retail
- Gather and analyze feedback from stakeholders on existing and potential retail concepts
- Support development and proposal of retail concepts including name, description, value proposition, target market
- Ensure concepts align with business strategy and customer needs; coordinate with Sr. Concepts Manager for approvals
- Support implementation of approved retail concepts ensuring compliance with brand standards and quality guidelines
- Monitor and report on progress, performance, and quality of concept implementation
- Support management of changes, issues, and risks related to concept implementation
- Provide guidance to integration team on integrating retail concepts into sites
- Support resolution of issues or challenges related to concepts
- Support regular audits and reviews to evaluate performance and customer satisfaction
Requirements
- Bachelor's Degree in design and fine arts
- Masters or post graduate degree in Sales and Marketing highly preferable
- Minimum 8 years experience working in the field of creative
- Experience working in a creative, advertising, or branding agency
- Experience building, managing, and evolving large brands
- Experience in strategically developing creative solutions and campaigns
Full Job Posting
Job Purpose
- Support the development and implementation of new and existing retail concepts.
- Ensure concepts are innovative, competitive, profitable, and customer centric.
Key Accountabilities
- Support market research and analysis to identify trends, opportunities, and challenges.
- Gather and analyze feedback from stakeholders.
- Support development and proposal of retail concepts.
- Ensure concepts align with business strategy and customer needs.
- Support implementation of approved retail concepts.
- Monitor and report on progress, performance, and quality.
- Support management of changes, issues, and risks.
- Provide guidance to integration team.
- Support resolution of issues or challenges.
- Support regular audits and reviews.
Qualifications, Experience, Knowledge & Skills
- Bachelor's Degree in design and fine arts.
- Masters or post graduate degree in Sales and Marketing highly preferable.
- Minimum 8 years experience working in the field of creative.
- Experience working in a creative, advertising, or branding agency.
- Experience building, managing, and evolving large brands.
- Experience in strategically developing creative solutions and campaigns.
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