Senior Art Director
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Key skills for this role
About the Role
Publicis Groupe seeks a Senior Art Director to lead creative work, inspire teams, and ensure exceptional concepts and final deliverables. The role involves developing creative briefs, managing workload, mentoring staff, and collaborating with account management.
Key Skills for This Role
Responsibilities
- Lead the creative work, including assigning teams and inspiring them to produce exceptional concepts and final work.
- Work with the CD / ACD to address performance, workflow, and quality issues and develop long range plans for the team.
- Help develop and review creative briefs that provide strategic insight(s) and creative inspiration.
- Promote a culture of creative quality and accountability and ensure creative deliverables meet client expectations and agency standards.
- Train new employees on responsibilities and agency procedures, and work with current creative staff to help them achieve professional and personal goals.
- Work with upper management to plan and pursue strategic growth of agency billings and participate in new business pitch opportunities.
- Develop and evaluate creative concepts, copy and art, at pre determined points and provide direction prior to review by account management.
- Set high creative standards that lead to a body of work that creates enthusiastic customers and clients.
- Lead the creative efforts on new business assignments, as needed.
- Ensure that creative presentations to the client meet the highest professional standards.
- Manage the workload for assigned book of business to maximize productivity and quality of work from the creative staff.
- Impart outdoor industry expertise and experience to the team.
Requirements
- 5+ years of agency experience with primarily an Art background
- Knowledge of existent and future craft trends according to industry standards
- A proven track record of conceptual creative ability and judgment
- Successful client contact experience and ability to grow business organically
- The ability to work collaboratively with account management
- Excellent presentation skills
- Successful experience in managing creatives
- The availability and commitment to work extra hours as needed to ensure client satisfaction
- Demonstrated experience in events (client/brand)
- Understanding of consumer behaviours and industry trends
- Core Skills: Ideas, Brand, Awards and strong skillsets on all existent Craft tools
Full Job Posting
Role Overview
- The Senior Art Director, Art is responsible for leading the creative work.
- This leadership role includes assigning teams, inspiring those teams to consistently produce exceptional concepts and final work, and working closely with account management to ensure client satisfaction.
Technical & Product
- Develops and reviews creative briefs that provide strategic insight(s) and creative inspiration.
- Demonstrates to clients an understanding of their marketing challenges and is responsive to their strategic needs in proposing creative solutions.
- Trains new employees on responsibilities and agency procedures, and works with current creative staff to help them achieve professional and personal goals.
- Works with the upper management team to plan and pursue continuing strategic growth of agency billings and participate in new business pitch opportunities.
- Develops and evaluates creative concepts, copy and art, at pre determined points and providing direction prior to review by account management.
- Sets high creative standards that lead to a body of work that creates enthusiastic customers and clients.
- Leads the creative efforts on new business assignments, as needed.
- Ensures that creative presentations to the client meet the highest professional standards.
- Manages the workload for assigned book of business to maximize the productivity and quality of work from the creative staff.
- Imparts outdoor industry expertise and experience to the team.
- Conceives and creates experience design solutions that meet client objectives.
- Effectively communicates creative concepts and strategies to both clients and our internal team.
Qualifications
- 5+ years of agency experience with primarily an Art background.
- Knowledge of existent and future craft trends according to industry standards.
- A proven track record of conceptual creative ability and judgment.
- Successful client contact experience and ability to grow business organically.
- The ability to work collaboratively with account management.
- Excellent presentation skills.
- Successful experience in managing creatives.
- The availability and commitment to work extra hours as needed to ensure client satisfaction.
- Demonstrated experience in events (client/brand).
- Understanding of consumer behaviours and industry trends.
- Core Skills: Ideas, Brand, Awards and strong skillsets on all existent Craft tools.
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