Sales Director - B2B Software Solutions

Overview

Responsibilities

• **Business Development:**
• Identify and pursue new business opportunities, partnerships and channels to expand market presence and increase revenue.
• **Financial Management:**
• Oversee the country's financial performance, including budgeting, forecasting and financial reporting.
• Ensure financial objectives are met by implementing cost-control measures and optimizing resource allocation.
• **Sales and Marketing:**
• **Sales Leadership:**
• Drive the country's sales performance by setting sales targets, strategies, and implementing best practices to achieve them.
• **Marketing Strategy:**
• Collaborate with the global and in-country marketing teams to develop and implement effective marketing strategies that enhance brand visibility and product adoption in the local market.
• **Customer Relationship Management:**
• Maintain strong relationships with key clients and partners, ensuring high levels of customer satisfaction and retention.
• **Operations Management:**
• **Operational Efficiency:**
• Ensure operational processes are optimized for efficiency and compliance with company standards and local regulations.
• **Technology Infrastructure:**
• Ensure the local office's technology infrastructure supports the company's operations effectively and securely.
• **Team Leadership and Development:**
• **Team Management:**
• Lead and motivate the local team, ensuring high performance, employee satisfaction and professional development.
• **Recruitment and Training:**
• Oversee the recruitment of new staff and provide training and development programs to enhance their skills and knowledge.
• **Culture and Values:**
• Foster a positive work culture that reflects the company’s values and promotes diversity and inclusion.
• **Regulatory Compliance and Risk Management:**
• **Legal Compliance:**
• Ensure all operations comply with local laws and regulations, including labour laws, tax requirements, and industry-specific regulations.
• **Risk Management:**
• Identify and manage business risks, including market, financial, and operational risks and implement strategies to mitigate them.
• **Stakeholder Engagement:**
• **Stakeholder Communication:**
• Act as the primary liaison between the country operations and the company’s global headquarters.
• Keep stakeholders informed about performance, challenges and strategic direction.
• **Public Relations:**
• Lead engagements with the Ministry of Finance and any other government or quasi-government agency.
• **Market Intelligence:**
• **Competitive Analysis:**
• Continuously monitor the competitive landscape, industry trends and market conditions to adapt strategies accordingly.
• **Customer Insights:**
• Gather insights on customer needs and preferences to inform product development and customer service strategies

Qualifications

• Proven Executive Leadership Experience 7+ years in senior leadership, including P&L ownership, preferably as a Country Manager, Managing Director, or General Manager. Track record of scaling a business, especially in fintech, regtech, digital taxation, or public-sector B2B SaaS in the UAE.
• Knowledge of UAE Taxation & Regulatory Landscape Expertise in with Tax policies and/or VAT compliance regimes. Demonstrated ability to navigate public-private partnerships, government contracts or digital transformation initiatives with ministries or tax authorities.
• Digital Transformation & Tech Fluency Strong understanding of digital platforms, APIs and SaaS business models. Familiarity with digital systems, e-filing, or electronic invoicing frameworks is a plus.