Performance Marketing Manager
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Key skills for this role
About the Role
Samsung Electronics is looking for a Performance Marketing Manager to lead regional search and affiliate marketing strategies in Dubai. The role involves analyzing performance data, driving optimization, and managing agency partners to maximize ROI.
Key Skills for This Role
Responsibilities
- Establish and maintain clear standards and best practices for Search and Affiliate marketing, ensuring consistency and effectiveness across all markets.
- Analyze market level performance data to identify inefficiencies and growth opportunities, providing actionable recommendations to improve ROI and campaign effectiveness.
- Lead structured performance reviews with agency partners, challenging outputs and driving continuous improvement to ensure optimal campaign performance.
- Deliver insight led regional performance reporting, translating complex data into clear narratives and actionable insights for stakeholders.
- Support local markets in improving their performance marketing maturity by driving adoption of best practices, testing frameworks, and optimization roadmaps.
- Ensure performance marketing readiness for key product launches and ongoing campaigns, capturing learnings to inform future strategies.
- Act as a key regional point of contact between HQ, markets, and agencies, ensuring alignment on performance expectations and strategic goals.
- Stay up to date with the latest trends in online marketing and measurement, identifying and implementing innovative solutions to drive growth.
Requirements
- Bachelor's or master's degree
- Minimum of 8 years of experience in digital marketing and media, either within a performance agency or in house
- Strong analytical and reporting ability with the capacity to use data to provide insights and recommendations
- Strong understanding of digital channels and proven working experience in digital marketing with certifications from key digital platforms
- Demonstrable experience in managing Search as a core performance channel with working knowledge of adjacent paid digital channels (Affiliates, Display, Paid Social)
- Arabic speaker is a MUST
Full Job Posting
Why Join Us?
- Samsung has grown into one of the world’s leading technology companies and is recognized as one of the top 10 global brands.
How Will You Make an Impact?
- Establish and maintain clear standards and best practices for Search and Affiliate marketing.
- Analyze market level performance data to identify inefficiencies and growth opportunities.
- Lead structured performance reviews with agency partners.
- Deliver insight led regional performance reporting.
- Support local markets in improving their performance marketing maturity.
- Ensure performance marketing readiness for key product launches.
- Act as a key regional point of contact between HQ, markets, and agencies.
- Stay up to date with the latest trends in online marketing and measurement.
What Will You Need?
- A bachelor's or master's degree with a minimum of 8 years of experience in digital marketing and media.
- Strong analytical and reporting ability.
- Strong understanding of digital channels and certifications from key digital platforms.
- Demonstrable experience in managing Search as a core performance channel.
- A passionate, innovative, problem solving mindset.
- Arabic speaker is a MUST.
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