indeed
Marketing Manager
AFG College with UoA
Baladiyat ad Dawhah, QAT
Full-time
Director
Onsite
Discovered 5 days ago
Marketing strategyDigital marketingCampaign managementBrand strategySocial media marketingWebsite content management
Free
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Role Overview
Lead and execute strategic marketing initiatives to promote AFG College and its University of Aberdeen programmes.
Focus on brand positioning, digital marketing, campaign management, and student-recruitment support within an international higher education setting.
Key Skills for This Role
Marketing strategyDigital marketingCampaign managementBrand strategySocial media marketingWebsite content management
Full Job Posting
Job Summary
Lead and execute strategic marketing initiatives to promote AFG College and its University of Aberdeen programmes.
Focus on brand positioning, digital marketing, campaign management, and student-recruitment support within an international higher education setting.
Marketing Strategy and Campaigns
- Develop and implement comprehensive marketing strategies for academic programmes and institutional branding.
- Lead multichannel campaigns across digital, print, and media platforms.
- Align marketing activity with University of Aberdeen branding and academic guidelines where applicable.
Digital Marketing and Brand Management
- Oversee social media, website content, and email marketing.
- Manage content development with designers, agencies, and media partners.
- Monitor brand consistency across marketing communications.
Collaboration and Reporting
- Work with admissions and senior management to align marketing initiatives with enrollment targets.
- Track, analyze, and report campaign performance, lead generation, and conversion metrics.
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