Digital Marketing Creative Designer (4 Months Maternity Cover)
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Key skills for this role
About the Role
Mumzworld.com seeks a Digital Marketing Creative Designer for a 4-month maternity cover to design high-impact creatives for paid digital channels. You will work with performance marketing teams to test and optimize creatives across Google, Meta, TikTok, and Snapchat, driving CTR and revenue.
Key Skills for This Role
Responsibilities
- Design and produce high performing static and video creatives for Google YouTube & Display, Meta, TikTok, and Snapchat
- Create multiple creative iterations for A/B testing at scale
- Adapt and resize creatives for different placements and platform requirements
- Edit and repurpose UGC style videos for performance marketing use
- Convert long form or raw creator content into short form, performance optimized ads
- Add performance led elements such as hooks, subtitles, callouts, price highlights, offers, and CTAs
- Work with Performance Marketing team to understand creative performance metrics and identify winning patterns
- Refresh underperforming creatives based on insights
- Create and adapt creatives for UAE, KSA, and RoGCC markets, including Arabic creatives
- Collaborate with Performance Marketing Managers, Content & Brand teams, and external creators
- Manage creative requests efficiently and meet tight campaign deadlines
Requirements
- 3 5 years of experience in digital marketing creatives
- Strong experience designing creatives for paid media platforms (Meta, TikTok, Snapchat, Google)
- Hands on expertise with static ad creatives, short form performance videos, and UGC repurposing
- Proficiency in Adobe Photoshop, Illustrator, After Effects, Premiere Pro, or CapCut
- Clear understanding of performance led design principles (hooks, CTAs, scroll stopping visuals)
- Previous e commerce experience (DTC or marketplace) preferred
- Experience working on Arabic creatives preferred
Full Job Posting
Job Overview
- At Mumzworld, digital marketing is a key growth engine. We are looking for a Digital Marketing Creative Designer to support our growth team by designing, iterating, and scaling high impact creatives across paid digital channels.
- This role is highly execution driven and data led, ideal for someone who understands that creatives are not just about aesthetics, but about driving CTR, CVR, and revenue.
- You will work closely with the Performance Marketing Growth, and Content teams to continuously test, optimize and scale creatives across Google (YouTube & Display), Meta, TikTok, and Snapchat.
Digital Creative Development
- Design and produce high performing static and video creatives for Google YouTube & Display, Meta (Facebook & Instagram), TikTok, and Snapchat.
- Create multiple creative iterations (hooks, formats, CTAs, messaging) for A/B testing at scale.
- Adapt and resize creatives for different placements, formats, and platform requirements.
Video & UGC Creative Execution
- Edit and repurpose UGC style videos for performance marketing use.
- Convert long form or raw creator content into short form, performance optimized ads.
- Add performance led elements such as hooks, subtitles, callouts, price highlights, offers, and CTAs.
Data Led Creative Optimization
- Work closely with the Performance Marketing team to understand creative performance metrics (CTR, CVR, CPA/CPS).
- Identify winning creative patterns and scale them.
- Refresh underperforming creatives based on insights.
- Support ongoing creative testing frameworks (new concepts, angles, formats).
Localization & Market Adaptation
- Create and adapt creatives for UAE, KSA, and RoGCC markets.
- Design Arabic creatives (or adapt creatives into Arabic with guidance).
- Ensure cultural relevance and compliance with local market nuances.
Collaboration & Workflow
- Collaborate with Performance Marketing Managers, Content & Brand teams, and external creators and agencies (UGC / influencers).
- Manage creative requests efficiently and meet tight campaign deadlines.
- Maintain creative hygiene and organization of assets.
Required Skillset
- Graphic Design, Motion Graphics, Video Editing, Web Banners.
- Adobe Photoshop, Adobe After Effects, Adobe Animate CC, Adobe Premiere Pro, Adobe Illustrator, Adobe Audition.
Experience
- 3 5 years of experience in digital marketing creatives.
- Strong experience designing creatives for paid media platforms (Meta, TikTok, Snapchat, Google).
- Hands on expertise with static ad creatives, short form performance videos, and UGC repurposing.
- Strong proficiency in tools such as Adobe Photoshop, Illustrator, After Effects / Premiere Pro / CapCut (or similar).
- Clear understanding of performance led design principles (hooks, CTAs, scroll stopping visuals).
Qualification
- Previous e commerce experience (DTC or marketplace).
- Experience working on Arabic creatives.
- Exposure to high volume creative testing environments.
- Familiarity with brand + performance balance in ads.
What We’re Looking For
- A hands on executor, not just a conceptual designer.
- Someone who enjoys iterating fast, testing ideas, and learning from performance data.
- Comfortable working in a high growth, fast paced environment with frequent creative refreshes.
- Detail oriented, organized, and able to manage multiple creative requests simultaneously.
- A strong team player who collaborates well with marketers and stakeholders.
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