Customer Strategy & Planning Internship
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Key skills for this role
About the Role
Unilever is offering a Customer Strategy & Planning Internship to support category, channel, and shopper initiatives. The intern will assist in developing channel plans, analyzing sales data, and supporting in-store activations.
Key Skills for This Role
Responsibilities
- Support the development of channel and customer plans by consolidating inputs from sales, brand, and finance teams
- Assist in building monthly and quarterly planning decks and tracking tools
- Help analyze historical performance (sales, distribution, promotions) to identify trends and opportunities
- Support the execution of in store activations, promotions, and campaigns across key channels
- Track key performance metrics such as sales trends, promotion performance, and distribution
- Support post activity analysis by compiling results and summarizing key learnings
- Work closely with Sales, Brand, Finance, and Shopper Marketing teams on ongoing initiatives
Requirements
- Currently pursuing a degree in business, marketing, or related field
- Strong analytical and communication skills
- Proficiency in Microsoft Office (Excel, PowerPoint)
Full Job Posting
Job Purpose
- The CSP & Shopper Marketing Intern will support the planning and execution of category, channel, and shopper initiatives across markets.
- The role provides exposure to how brand plans are translated into in store and channel specific execution, while building foundational skills in analytics, commercial planning, and shopper activation.
Main Responsibilities
- Support the development of channel and customer plans by consolidating inputs from sales, brand, and finance teams
- Assist in building monthly and quarterly planning decks and tracking tools
- Help analyze historical performance (sales, distribution, promotions) to identify trends and opportunities
- Contribute to building simple planning inputs for channel/customer business plans
- Support the execution of in store activations, promotions, and campaigns across key channels
- Assist in developing promotional plans and tracking their implementation
- Coordinate with internal teams and agencies to ensure timely delivery of activation materials
- Help review in store visibility and campaign rollout across customers
- Track key performance metrics such as sales trends, promotion performance, and distribution
- Support post activity analysis by compiling results and summarising key learnings
- Highlight simple insights to support optimisation of future campaigns and plans
- Assist in preparing performance reports for internal reviews
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