Area Sales Manager
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Key skills for this role
About the Role
Achieve sales targets by managing a sales team, developing key account relationships, identifying new opportunities, and ensuring customer satisfaction.
Key Skills for This Role
Responsibilities
- Own and deliver sales targets (volume, revenue, and margin) for assigned region
- Lead, coach, and manage a team of 2 3 sales representatives
- Develop and maintain relationships with key accounts across the region
- Identify and convert new business opportunities within assigned territory
- Drive product specification with consultants, engineers, and project decision makers
- Manage regional sales pipeline and forecast
- Monitor collections and receivables within the region
- Track competitor activity, pricing, and market trends
Requirements
- Own and deliver sales targets (volume, revenue, and margin) for assigned region
- Lead, coach, and manage a team of 2 3 sales representatives
- Develop and maintain relationships with key accounts: contractors, applicators, distributors, dealers, project owners, and consultants
- Identify and convert new business opportunities within assigned territory
- Drive product specification with consultants, engineers, and project decision makers
- Manage regional sales pipeline and forecast
- Monitor collections and receivables within the region
- Track competitor activity, pricing, and market trends
Full Job Posting
Responsibilities
- Own and deliver the sales targets (volume, revenue, and margin) for the assigned region, and report performance against monthly and quarterly plans.
- Lead, coach, and manage a team of 2 3 sales representatives, setting individual targets, monitoring pipelines, and conducting regular field visits alongside them.
- Develop and maintain relationships with key accounts across the region: contractors, applicators, distributors, dealers, project owners, and consultants.
- Identify and convert new business opportunities within the assigned territory, including project tracking from specification through to purchase.
- Drive product specification with consultants, engineers, and project decision makers to position the company's paints and building chemicals on active and upcoming projects.
- Manage the regional sales pipeline and forecast, ensuring accurate reporting on projects, quotations, and expected closures.
- Monitor collections and receivables within the region, ensuring customers stay within approved credit terms.
- Track competitor activity, pricing, and market trends in the territory, and feed insights back to management.
- Coordinate with technical, logistics, and supply teams to ensure timely delivery, technical support, and customer satisfaction.
- Ensure the team applies company pricing, discount, and credit policies consistently.
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