Senior Product Specialist - Tezspire
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Key skills for this role
About the Role
AstraZeneca seeks a Senior Product Specialist to drive clinical demand for Biologics in key accounts. You will develop account strategies, build relationships with healthcare stakeholders, and achieve sales targets.
Key Skills for This Role
Responsibilities
- Develop account strategy and plans to improve positioning of AZ's Biologics products
- Engage Biologics users in dialogue about approved indications and treatment protocols
- Establish and maintain long term collaborative relationships with stakeholders
- Deliver key promotional messages according to approved plan and marketing strategy
- Monitor sales transactions and identify potential irregular patterns
- Submit monthly reports commenting on deviations from Business Plan
Requirements
- Experience in pharmaceutical sales or similar role
- Deep scientific understanding of Biologics
- Ability to develop account strategies and build customer relationships
- Strong communication and presentation skills
Full Job Posting
Role Summary
- Responsible for generating clinical demand for Biologics portfolio with key accounts
- Develop strategic relationships with Multi Disciplinary Team and Decision Making Unit
- Influence prescribing behavior to achieve sales targets and maximize market share
What you'll do
- Develop account strategy and plans to improve positioning of AZ's Biologics products
- Conduct market and competitor analysis to identify territory business opportunities
- Engage Biologics users in dialogue about approved indications and treatment protocols
- Establish and maintain ongoing collaborative relationships with stakeholders
- Deliver key promotional messages according to approved plan and marketing strategy
- Submit monthly reports and ensure punctual delivery of reports and daily synchronization of ETMS Veeva
Build capability and knowledge
- Build knowledge about AZ's Biologics value proposition among stakeholders
- Conduct science based discussions with HCPs as per approved indications
- Arrange multidisciplinary workshops and effective speaker programmes
- Support Central pharmacists and nurses on relevant trainings
Deliver on plans and achieve sales goals
- Drive sales performance and ensure sales forecasts meet or exceed expectations
- Promote benefits of AZ's Biologics brands using fair balance messages
- Ensure optimal utilisation of products in line with national/local guidelines
- Facilitate enlistment of newly launched and key products in accounts
Corporate responsibility
- Comply with all external regulations and internal policies
- Maintain highest ethical standards in line with AstraZeneca Code of Ethics
- Timely report health/environment/wellbeing accidents and adverse events
Personal Development
- Develop behaviors leading to enhanced effectiveness as per Associate Key Account Competency framework
- Identify areas for self development and agree on solid IDP with line manager
- Attend and actively participate in sales meetings, product, and training sessions
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