Senior Marketing & Communication Executive
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Key skills for this role
About the Role
Nathan & Nathan is hiring a Senior Marketing & Communications Executive for a B2B marketplace in Dubai. The role leads integrated marketing, communications, and brand-building initiatives, including digital campaigns, PR, events, and content development.
Key Skills for This Role
Responsibilities
- Develop and execute integrated marketing campaigns across digital and offline channels.
- Create engaging content for website, social media, email campaigns, newsletters, case studies, and thought leadership initiatives.
- Ensure consistent brand messaging across all customer touchpoints.
- Manage the company's digital presence across LinkedIn and other relevant platforms.
- Coordinate digital advertising, SEO initiatives, and performance marketing campaigns.
- Monitor campaign performance and optimize engagement, lead generation, and conversion metrics.
- Build and maintain relationships with media, journalists, and industry publications across the UAE/GCC.
- Secure media coverage, executive interviews, press releases, industry features, and speaking opportunities.
- Plan and execute supplier events, product launches, webinars, networking sessions, exhibitions, and industry forums.
- Develop industry focused content covering construction, electrical products, supply chain digitization, and procurement trends.
- Partner with Sales and Business Development teams to develop presentations, product literature, and sales enablement materials.
- Track campaign performance and prepare regular marketing reports.
Requirements
- Bachelor's degree in Marketing, Communications, Business, Journalism, or a related discipline.
- 5–7 years of experience in marketing communications, digital marketing, PR, corporate communications, or event management.
- Experience within electrical, building materials, construction, industrial distribution, B2B marketplaces, trading, or e commerce sectors is highly preferred.
- Strong written and verbal communication skills.
- Experience managing integrated marketing campaigns and digital channels.
- Proven media relations and PR experience within the UAE/GCC.
- Excellent content writing, storytelling, and stakeholder management skills.
- Strong event planning and project management capabilities.
- Commercial understanding of B2B markets and customer engagement.
Full Job Posting
About the Company
- We are a fast growing B2B marketplace transforming the procurement of electrical and building materials by connecting suppliers, traders, contractors, and businesses through a digital first platform.
- Our mission is to simplify sourcing, improve pricing transparency, and drive efficiency across the construction supply chain.
Role Overview
- We are looking for a creative and commercially driven Senior Marketing & Communications Executive to lead integrated marketing, communications, and brand building initiatives.
- The role will focus on increasing brand awareness, driving customer engagement, supporting lead generation, and strengthening the company's presence across digital, media, and industry channels.
- The ideal candidate will have strong experience in B2B marketing, PR, content development, digital campaigns, and event management, along with an established media network within the UAE.
Key Responsibilities
- Develop and execute integrated marketing campaigns across digital and offline channels.
- Create engaging content for the website, social media, email campaigns, newsletters, case studies, marketing collateral, and thought leadership initiatives.
- Ensure consistent brand messaging across all customer touchpoints.
- Manage the company's digital presence across LinkedIn and other relevant platforms.
- Coordinate digital advertising, SEO initiatives, and performance marketing campaigns.
- Monitor campaign performance and optimize engagement, lead generation, and conversion metrics.
- Build and maintain relationships with media, journalists, and industry publications across the UAE/GCC.
- Secure media coverage, executive interviews, press releases, industry features, and speaking opportunities.
- Coordinate with external PR agencies where required.
- Plan and execute supplier events, product launches, webinars, networking sessions, exhibitions, and industry forums.
- Manage event planning, branding, communications, media participation, and stakeholder engagement.
- Represent the company at key industry events.
Thought Leadership & Content
- Develop industry focused content covering construction, electrical products, supply chain digitization, and procurement trends.
- Support executive profiling through LinkedIn content, opinion articles, media statements, and speaking engagements.
- Position the company as a trusted industry leader.
Sales & Internal Communications
- Partner with Sales and Business Development teams to develop presentations, product literature, customer communications, and sales enablement materials.
- Support strategic announcements, partnerships, and internal communications.
Reporting & Analytics
- Track campaign performance and prepare regular marketing reports.
- Analyze customer engagement trends and recommend improvements.
- Maintain campaign trackers and marketing dashboards.
Requirements
- Bachelor's degree in Marketing, Communications, Business, Journalism, or a related discipline.
- 5–7 years of experience in marketing communications, digital marketing, PR, corporate communications, or event management.
- Experience within electrical, building materials, construction, industrial distribution, B2B marketplaces, trading, or e commerce sectors is highly preferred.
- Strong written and verbal communication skills.
- Experience managing integrated marketing campaigns and digital channels.
- Proven media relations and PR experience within the UAE/GCC.
- Excellent content writing, storytelling, and stakeholder management skills.
- Strong event planning and project management capabilities.
- Commercial understanding of B2B markets and customer engagement.
- Microsoft Office Suite, Canva and/or Adobe Creative Suite, CRM and email marketing platforms, social media management tools, Google Analytics and SEO tools.
- Experience with LinkedIn B2B campaigns and executive branding is preferred.
- Exposure to supplier or channel marketing programs is preferred.
Budget
- AED 10000 15000
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