Senior Manager, CEMEA, Partnerships and Sponsorships Commercialization
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Key skills for this role
About the Role
Visa seeks a Senior Manager to lead sponsorship commercialization strategy for CEMEA Marketing Services in Riyadh. The role involves developing pricing models, sales materials, and performance tracking.
Key Skills for This Role
Responsibilities
- Define and drive the sponsorship commercialization strategy aligned to client priorities, issuer needs and CEMEA Sponsorships overall strategy and roadmap
- Represent Marketing Services’ interests in the exploration of new sponsorships and partnership opportunities
- Contribute to Marketing Services’ 3 year growth strategy and extend to a 2030 view with robust financial modeling
- Set commercial guardrails and design standardized pricing methodologies across sponsorship assets
- Develop best in class Marketing Services sales materials and build client ready sales plays
- Design, implement, and optimize asset resale models for all Sponsorship properties
- Support the design and implementation of frameworks for Marketing Services target setting, pipeline tracking and revenue reporting
- Proactively report on sponsorships sales pipelines and client activity
- Build and maintain a robust tracking mechanism for global and regional Sponsorship asset inventories
- Review overall performance and identify optimization opportunities to improve sweating of assets
- Support renewal strategies through performance insights and forward looking recommendations
- Partner with sub regions to ensure effective execution and localization of sponsorship commercialization strategies
Requirements
- 8 10+ years of relevant experience in sponsorships, partnerships, commercialization, management consulting or related fields
- Proven experience developing commercial strategies, pricing models, and go to market approaches in marketing
- Strong financial acumen with experience in business case development, revenue modeling, and performance tracking
- Demonstrated ability to translate strategic opportunities into scalable, revenue generating solutions
- Exceptional storytelling and communication skills, with experience building executive level presentations and sales materials
- Strong stakeholder management skills, with the ability to influence across functions and seniority levels
- Experience operating in a highly matrixed, regional or global organization
Full Job Posting
About Us
- Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories.
- At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.
Job Description
- Sponsorships are a significant contributor of our annual Marketing Services revenue and remain a core strategic asset for both the Visa Brand and Visa Clients.
- We are searching for a highly strategic Senior Manager of CEMEA Marketing Services to lead the strategy, commercialization, and performance management of Sponsorships within CEMEA Marketing Services.
- The selected candidate will play a critical role in shaping Marketing Services into a scaled, disciplined, and high performing revenue engine across CEMEA.
- This position will report directly to the Senior Director of Commercialization and Go to Market of CEMEA Marketing Services.
Key Responsibilities
- Define and drive the sponsorship commercialization strategy aligned to client priorities, issuer needs and CEMEA Sponsorships overall strategy and roadmap
- Represent Marketing Services’ interests in the exploration of new sponsorships and partnership opportunities, ensure alignment to strategy and support assessment of client demand/subsequent revenue potential for new assets
- Contribute to Marketing Services’ 3 year growth strategy and extend to a 2030 view, coupled with robust financial modeling and identification of clear Sponsorship building blocks and revenue streams that drive growth.
- Set commercial guardrails and design standardized pricing methodologies across sponsorship assets to ensure we are pricing consistently region by region with clear margin targets by project/asset type
- Develop best in class Marketing Services sales materials and build client ready sales plays to support the robust sell in of sponsorship programs with clients across CEMEA
- Design, implement, and optimize asset resale models for all Sponsorship properties to maximize utilization across regions and clients
- Support the design and implementation of frameworks for Marketing Services target setting, pipeline tracking and revenue reporting across all Sponsorship properties in close partnership with CEMEA Finance
- Proactively report on sponsorships sales pipelines and client activity, and deliver any other custom analyses as required
- Build and maintain a robust tracking mechanism to understand global and regional Sponsorship asset inventories across the Marketing Services business and sell in status by client
- Review overall performance and identify optimization opportunities to improve sweating of assets across regions and clients
- Support renewal strategies through performance insights and forward looking recommendations
- Partner with sub regions to ensure effective execution and localization of sponsorship commercialization strategies
Qualifications
- 8 10+ years of relevant experience in sponsorships, partnerships, commercialization, management consulting or related fields
- Proven experience developing commercial strategies, pricing models, and go to market approaches in marketing
- Strong financial acumen with experience in business case development, revenue modeling, and performance tracking
- Demonstrated ability to translate strategic opportunities into scalable, revenue generating solutions
- Exceptional storytelling and communication skills, with experience building executive level presentations and sales materials
- Strong stakeholder management skills, with the ability to influence across functions and seniority levels
- Experience operating in a highly matrixed, regional or global organization
Additional Information
- Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.
- Visa is an EEO Employer.
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