Senior Executive - Performance Marketing
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Key skills for this role
About the Role
Chalhoub Group seeks a Senior Executive - Performance Marketer to manage and optimize paid media campaigns across GCC markets, focusing on KSA and UAE. The role requires 4-6 years of hands-on performance marketing experience, expertise in Google Ads and Meta Ads Manager, and strong analytical skills with GA4.
Key Skills for This Role
Responsibilities
- Build, launch and optimize campaigns across Google Ads (Search, Shopping, PMax), Meta Ads Manager, TikTok, Snapchat, Pinterest
- Manage performance campaigns across all touchpoints (prospecting, retargeting, retention)
- Monitor daily performance and take proactive optimization actions towards ROAS, COS, CPA and CR
- Create tracking and reporting system for campaigns/platform performance and establish KPIs
- Develop, conduct, and evaluate A/B tests for creative marketing ideas
- Work closely with ecommerce team to align on targets, improve AOV and CR
- Use GA4 and platform data to identify funnel inefficiencies
- Manage allocated media budgets responsibly and efficiently
- Conduct deep dive analytics to identify opportunities and draft strategic proposals
- Build weekly and monthly performance reports with actionable insights
Requirements
- 4–6 years of hands on performance marketing experience
- Strong expertise in Google Ads (Search & PMax mandatory)
- Advanced Meta Ads Manager experience
- Ecommerce experience (DTC or retail ecommerce)
- Strong analytical skills and comfort with GA4 and reporting tools
- Experience managing and optimizing performance budgets
- Detail oriented and highly structured in campaign builds
Full Job Posting
Role Overview
- We are looking for a highly executional, performance driven Senior Executive Performance Marketer to manage and optimize paid media campaigns across GCC markets, with a strong focus on KSA and UAE.
- This role sits under the Digital Marketing Manager and is responsible for hands on campaign execution, optimization, testing, and revenue scaling across ecommerce channels.
Key Responsibilities
- Build, launch and optimize campaigns across Google Ads (Search, Shopping, PMax), Meta Ads Manager, TikTok, Snapchat, Pinterest
- Manage performance campaigns across all touchpoints (prospecting, retargeting, retention)
- Monitor daily performance and take proactive optimization actions towards ROAS, COS, CPA and CR
- Create a tracking (tagging) and reporting system for campaigns/platform performance and establish KPIs
- Develop, conduct, and evaluate A/B tests for creative marketing ideas
- Work closely with ecommerce team to align on targets, improve AOV and CR
- Use GA4 and platform data to identify funnel inefficiencies
- Manage allocated media budgets responsibly and efficiently
- Conduct deep dive analytics on multiple datasets to identify opportunities and draft strategic proposals
- Build weekly and monthly performance reports with actionable insights
- Execute locally relevant performance campaigns for Ramadan, Eid, National Days and key cultural moments
- Adapt global creatives for Arabic first audiences while maintaining brand integrity
What You’ll Need
- 4–6 years of hands on performance marketing experience
- Strong expertise in Google Ads (Search & PMax mandatory)
- Advanced Meta Ads Manager experience
- Ecommerce experience (DTC or retail ecommerce)
- Strong analytical skills and comfort with GA4 and reporting tools
- Experience managing and optimizing performance budgets
- Detail oriented and highly structured in campaign builds
- Beauty, fashion or luxury experience is a plus
What We Can Offer You
- Health care, child education contribution, remote and flexible working policies
- Exclusive employee discounts
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