Senior Executive - Performance Marketing (Arabic Speaker)
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About the Role
INSPIRE | EXHILARATE | DELIGHT For over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East.
Key Skills for This Role
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Overview
INSPIRE \| EXHILARATE \| DELIGHT
For over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East.
In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands and strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories.
Every step at Chalhoub Group is taken to build a future where luxury dreams become reality — bridging cultures and crafting memorable experiences for our consumers.
Be it by constantly reinventing itself, committing to innovation, or embracing new technologies, the Group is shaping the future of luxury retail.
It delivers seamless omnichannel experiences across more than 950 stores, online platforms, and mobile apps.
Driving this innovation journey is The Greenhouse — the Group’s innovation hub, incubator, and accelerator for startups and emerging businesses, regionally and globally.
Chalhoub Group fosters a people-at-heart culture rooted in diversity, equity, and inclusion, and a workplace catalysed by forward thinking and future-proofing.
Today, it brings together over 16,000 talented professionals across eight countries in the Middle East, with a presence in LATAM.
Their collective efforts have earned the Group the Great Place to Work® certification in several markets.
Sustainability is at the core of the Group’s strategy, guided by a clear commitment to people, partners, and the planet.
Chalhoub Group is proud to be a member of the United Nations Global Compact, a signatory of the Women’s Empowerment Principles, and to have pledged to reach Net Zero by 2040.
Role Overview
We are looking for a highly executional, performance-driven
Senior Executive - Performance Marketer
to manage and optimize paid media campaigns across GCC markets, with a strong focus on KSA and UAE.
This role sits under the Digital Marketing Manager
and is responsible for hands-on campaign execution, optimization, testing, and revenue scaling across ecommerce channels.
The ideal candidate is analytical, commercially minded, and deeply comfortable inside ad platforms.
Key Responsibilities
- Build, launch and optimize campaigns across Google Ads (Search, Shopping, PMax), Meta Ads Manager, TikTok, Snapchat, Pinterest.
- Manage performance campaigns across all touchpoints (prospecting, retargeting, retention).
- Monitor daily performance and take proactive optimization actions towards ROAS, COS, CPA and CR, adjusting bids, budgets, audiences and creatives to hit ROAS targets.
- Create a tracking (tagging) and reporting system for campaigns/platform performance (attribution, measurement, analytics) and establish KPIs.
- Develop, conduct, and evaluate A/B tests for creative marketing ideas. Test and optimize landing pages. Create traffic-driving (high relevancy) ads (managing both copywriting and visuals), and execute continuous improvement initiatives.
- Work closely with ecommerce team to align on targets, improve AOV and CR.
- Use GA4 and platform data to identify funnel inefficiencies.
- Manage allocated media budgets responsibly and efficiently, based on perforamnce trends.
- Conduct deep-dive analytics on multiple datasets to identify opportunities and draft strategic proposals to improve performance (e.g., customer journey review), and swiftly execute approved suggestions.
- Work with 3rd parties and harness the power of these relationships to facilitate both traffic and conversion growth.
- Build weekly and monthly performance reports with actionable insights, translating campaign data into clear growth opportunities.
- Execute locally relevant performance campaigns for Ramadan, Eid, National Days and key cultural moments.
- Adapt global creatives for Arabic-first audiences while maintaining brand integrity.
- Monitor creative performance across languages and markets.
Agency Coordination
- Support agency in execution while maintaining strong internal oversight.
- Ensure tracking accuracy, pixel implementation, and data cleanliness.
- Challenge underperformance with data-backed recommendations.
What You’ll Need
- 4–6 years of hands-on performance marketing experience.
- Strong expertise in Google Ads (Search & PMax mandatory).
- Advanced Meta Ads Manager experience.
- Ecommerce experience (DTC or retail ecommerce).
- Strong analytical skills and comfort with GA4 and reporting tools.
- Experience managing and optimizing performance budgets.
- Detail-oriented and highly structured in campaign builds.
- Beauty, fashion or luxury experience is a plus.
- Arabic language is a must.
What We Can Offer You
With us, you will turn your aspirations into reality.
We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility.
Our Group offers diverse career paths for those who are extraordinary, every day.
We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.
We Invite All Applicants To Apply
It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers.
At Chalhoub Group, we are committed to inclusion and diversity.
We welcome all applicants to apply and be part of our exciting future.
We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.
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