Sales & Marketing Executive – B2B FinTech
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Key skills for this role
About the Role
A growing tech-based organization seeks a hybrid Sales & Marketing Executive for B2B FinTech. The role involves managing the full sales cycle and executing marketing initiatives to drive business growth and brand presence.
Key Skills for This Role
Responsibilities
- Manage the end to end B2B sales process, including prospecting, pitching, negotiation, closing, onboarding, and account management
- Identify new business opportunities through networking, referrals, outbound outreach, digital channels, and industry events
- Build and maintain strong relationships with clients and key decision makers
- Achieve monthly and quarterly sales targets while maintaining an active CRM pipeline
- Develop marketing materials such as presentations, brochures, case studies, and sales collateral
- Plan and execute webinars, product launches, industry events, email campaigns, and LinkedIn marketing initiatives
- Coordinate with agencies, designers, and content creators to ensure timely campaign execution and brand consistency
- Monitor marketing campaign performance and recommend improvements based on lead generation and engagement metrics
Requirements
- 2–3 years of experience in B2B FinTech, SaaS, or Financial Services
- Strong understanding of the complete B2B sales lifecycle and consultative selling
- Experience in both business development and brand marketing
- Hands on knowledge of CRM platforms (HubSpot, Salesforce, Zoho CRM, etc.) and marketing automation/email marketing tools
- Excellent communication, presentation, negotiation, and stakeholder management skills
- Self driven, organized, target oriented, and capable of managing multiple projects simultaneously
Full Job Posting
Overview
- One of the growing Tech based organization is seeking to hire a hybrid Sales & Marketing role focused on driving business growth and strengthening brand presence within the B2B FinTech sector.
Key Areas of Responsibility
- Manage the end to end B2B sales process, including prospecting, pitching, negotiation, closing, onboarding, and account management.
- Identify new business opportunities through networking, referrals, outbound outreach, digital channels, and industry events.
- Build and maintain strong relationships with clients and key decision makers.
- Achieve monthly and quarterly sales targets while maintaining an active CRM pipeline.
- Develop marketing materials such as presentations, brochures, case studies, and sales collateral.
- Plan and execute webinars, product launches, industry events, email campaigns, and LinkedIn marketing initiatives.
- Coordinate with agencies, designers, and content creators to ensure timely campaign execution and brand consistency.
- Monitor marketing campaign performance and recommend improvements based on lead generation and engagement metrics.
Ideal Candidate Profile
- 2–3 years of experience in B2B FinTech, SaaS, or Financial Services.
- Strong understanding of the complete B2B sales lifecycle and consultative selling.
- Experience in both business development and brand marketing.
- Hands on knowledge of CRM platforms (HubSpot, Salesforce, Zoho CRM, etc.) and marketing automation/email marketing tools.
- Excellent communication, presentation, negotiation, and stakeholder management skills.
- Self driven, organized, target oriented, and capable of managing multiple projects simultaneously.
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