Marketing Specialist
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Key skills for this role
About the Role
GE HealthCare in Riyadh seeks a Marketing Specialist to lead cross-product growth initiatives, develop market strategy, and support new business incubation. Requires basic experience in marketing and strategy, with a Bachelor's degree or equivalent.
Key Skills for This Role
Responsibilities
- Develop and lead market, customer, and policy analysis, engagement, and strategy to create growth for GE products, services & businesses
- Develop strategy for existing product & service portfolio as well as new biz models for white space, new technologies and emerging areas
- Engage across function, team and business & support new biz incubation, M&A/BD due diligence & support
- Collaborate with others to solve issues and develop strong customer relationships
Requirements
- Basic experience in Marketing & Strategy and Growth Initiatives
- Knowledge level comparable to a Bachelor's degree from an accredited university or college (or high school diploma with relevant experience)
- Strong oral and written communication skills
- Ability to document, plan, market, and execute programs
Full Job Posting
Job Description Summary
- Lead and support cross product and cross business growth initiatives … drive profitability & global growth
- Execute within a well defined sales/commercial framework.
- Work is typically subject to tight oversight.
- May be responsible for supporting targeted clients, stable regions, and/or small sales territories.
Roles and Responsibilities
- Develop and lead market, customer, and policy analysis, engagement, and strategy to create growth for GE products, services & businesses.
- Develop strategy for existing product & service portfolio as well as new biz models for white space, new technologies and emerging areas.
- Engage across function, team and business & support new biz incubation, M&A/BD due diligence & support
- Developing conceptual knowledge of own discipline.
- Applies general knowledge of business developed through education or past experience.
- Resolves issues using established procedures.
- Collaborates with others to solve issues.
- For customer facing roles, develops strong customer relationships and serves as the interface between customer and GE.
Required Qualifications
- For roles outside of the USA This role requires basic experience in the Marketing & Strategy and Growth Initiatives.
- Knowledge level is comparable to a Bachelor's degree from an accredited university or college (or a high school diploma with relevant experience).
Desired Characteristics
- Strong oral and written communication skills.
- Ability to document, plan, market, and execute programs.
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