Marketing Coordinator

Overview

• Carrying out marketing and advertising programs and following up to ensure that Cosmesurge maintains a good advertising plan that meets target market expectations.
• Commitment to Occupational Safety and Health (OSH) /Environment Safety and Health, incident reporting and risk management as required and observed
• Following up renewal of MOH approvals for ads.
• Monitoring the telephone lines and quality of customer service and responsiveness at CosmeSurge.
• Maintaining quality service by establishing and enforcing standards, monitoring calls, surveying customers, evaluating outcomes.
• Coordinating with doctors in case there is radio / TV interview.
• Making archive of all articles for future perusal/review.
• Following up & collecting new doctor’s photos, biographies & marketing materials
• Coordinating & collecting editorials from CS doctors to place them in different magazines
• Coordinating & following up stamps, business cards, and badges for new doctors
• Monitoring & reviewing doctors’ editorials before sending them to all publications
• Monitoring publications of articles in different magazines & newspapers
• Identifying PR opportunities for doctors who doesn’t have busy schedules
• Reviewing, translating & finalizing biographies written by all doctors & assuring they are all aligned to a unified format
• Sending new & updated biographies to web team & assuring they are posted online
• Preparing weekly ads report & sending to all branch managers
• Handling quality control project & evaluating quality of customers service over the phone & report findings to top management
• Collecting marketing surveys & data from all branch managers to prepare reports which helps in improving media plan & marketing activities
• Preparing minutes of marketing meetings & assuring responsibilities & deadlines are set
• Monitoring external competition & preparing competitive analysis for all CS branches on a regular basis
• Monitoring CS websites on a regular basis to assure all information are up to date
• Preparing monthly PR report about all interviews, articles, and TV interviews