Market Research Specialist
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Key skills for this role
About the Role
Changan MEA is seeking a Market Research Specialist to analyze the Middle East and Africa automotive market. Responsibilities include competitor benchmarking, market analysis, and translation of automotive content.
Key Skills for This Role
Responsibilities
- Focus on the Middle East and Africa automotive industry, monitor new product launches, policies, price fluctuations, and industry trends
- Collect, organize, and analyze market news and auto trends to provide quantifiable foundation for product decision making
- Conduct in depth competitor benchmarking from multiple dimensions such as function, performance, configuration, price
- Proofread, translate, and review automotive phrases accurately in Arabic and English
Requirements
- Native Arabic, proficient in English; French is a plus
- Bachelor's degree or above; automotive, marketing, or language majors preferred
- 2 3 years and above of relevant experience in the automotive industry
- Keen market insight and ability to use digital analysis tools
- Excellent communication, coordination, and organization skills
Full Job Posting
About the Company
- CHANGAN Automobile is one of the four major Chinese automobile groups, with 164 years of heritage and 41 years of car manufacturing experience.
- We have 14 manufacturing bases and 39 plants worldwide, with self owned brands including CHANGAN UNI, CHANGAN NEVO, CHANGAN LCV, DEEPAL, AVATR, and joint venture brands.
- We have more than 18,000 engineers and technicians from 31 countries, with R&D network across ten cities in six countries.
Responsibilities
- Market Analysis: Focus on the Middle East and Africa automotive industry, monitor new product launches, policies, target price fluctuations and industry trends, collect, organize and analyze market news and auto trends on a regular basis.
- Product benchmarking: For competitor models, make in depth comparisons from multiple dimensions, such as function, performance, configuration, price, etc.
- Translation of automotive vehicle systems: Proofread, translate and review automobile phrases accurately in Arabic and English to ensure language is appropriate to local habits and culture.
Qualification
- Language: Native Arabic, proficient in English; French is a plus.
- Education: Bachelor's degree or above; automotive, marketing, and language majors preferred.
- Market analysis: keen market insight, ability to use digital analysis tools.
- Communication and collaboration: Excellent communication, coordination, and organization skills.
- Industry experience: 2 3 years and above of relevant experience in the automotive industry required.
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