Manager, Product Marketing (17 Month Contract)
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Key skills for this role
About the Role
Clio is seeking a Manager, Product Marketing for a 17-month contract to lead go-to-market strategy for a product portfolio. You will manage a team of product marketers, develop positioning and messaging, and drive cross-functional launches.
Key Skills for This Role
Responsibilities
- Own end to end GTM strategy, drive product adoption, feature engagement and retention across portfolios
- Maintain standout positioning and messaging strategy grounded in customer insights and competitive intelligence
- Drive growth across portfolio KPIs using data, customer feedback, and market intelligence
- Lead GTM planning cycles ensuring alignment with senior management direction
- Partner with Product Management to ensure customer insights inform roadmap
- Set clear standards for how the team launches features, drives adoption, and measures success
- Lead, coach, and develop the team, supporting career growth and holding them accountable
- Build strong working relationships with stakeholders to remove blockers
Requirements
- 7+ years of experience in product marketing with meaningful ownership of go to market strategy across a product portfolio
- 2+ years of experience leading and developing product marketers
- Demonstrated ability to translate complex product capabilities into clear value propositions
- Experience partnering with product management, sales leadership, and customer success
- Strong analytical skills using funnel, adoption, and competitive data
- Strong communication and writing skills
- Comfort making decisions with imperfect information
Full Job Posting
Summary
- We are seeking a Manager, Product Marketing to join our Product Marketing team in Burnaby, Toronto or Calgary. Open to remote candidates across Canada or the U.S.
What you'll work on
- Own the end to end GTM strategy, drive product adoption, feature engagement and retention across your portfolios.
- Maintain standout positioning and messaging strategy grounded in customer insights, competitive intelligence, and business goals.
- Drive growth across portfolio KPIs using data, customer feedback, and market intelligence.
- Lead GTM planning cycles, ensuring priorities align with direction set by Sr. Manager.
- Partner with Product Management to ensure customer and market insights inform roadmap.
- Set clear standards for how your team launches features, drives adoption, measures success.
- Represent portfolios in monthly PMM CMM cross functional planning.
- Build strong working relationships with stakeholders to remove blockers.
- Lead, coach, and develop your team, supporting career growth and holding them accountable.
- Report to Senior Manager, Product Marketing, contributing to team wide planning.
What you may have
- 7+ years of experience in product marketing with meaningful ownership of go to market strategy across a product portfolio.
- 2+ years of experience leading and developing product marketers.
- Demonstrated ability to translate complex product capabilities into clear value propositions.
- Experience partnering directly with product management, sales leadership, and customer success.
- Strong analytical skills and experience using funnel, adoption, and competitive data.
- Ability to plan, organize, and execute across multiple concurrent launches and portfolios.
- Strong communication and writing skills.
- Comfort making decisions and re sequencing priorities with imperfect information.
What you will find here
- Competitive, equitable salary with top tier health benefits, dental, and vision insurance.
- Hybrid work environment, with expectation for local Clions to be in office min. twice per week.
- Flexible time off policy, with an encouraged 20 days off per year.
- CAD 2000 annual counseling benefit.
- RRSP matching and RESP contribution.
- Clioversary recognition program.
Salary Range
- The expected salary range for this role is CAD 132,000 to CAD 165,000 to CAD 198,000 CAD.
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