Manager IFEC Editorial Strategy and Campaign | Product Development & Design
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Key skills for this role
About the Role
Qatar Airways is seeking a Manager for IFEC Editorial Strategy and Campaign to plan and deliver integrated campaigns across inflight entertainment, digital platforms, and marketplace environments.
Key Skills for This Role
Responsibilities
- Deliver integrated campaign impact by developing and managing multi channel campaign strategies supporting content launches, product features, commercial promotions, and marketplace initiatives
- Ensure seamless end to end campaign execution by coordinating campaigns across in flight entertainment systems, mobile applications, and digital channels
- Support commercial and product initiatives by executing structured campaigns for product releases, feature rollouts, and marketplace promotions
- Optimize campaign prioritization by managing scheduling based on demand patterns, strategic initiatives, and business priorities
- Measure campaign success and impact by tracking performance across inflight and digital platforms
Requirements
- Bachelor’s Degree or equivalent with minimum 10+ years of job related experience
- Proven experience planning, executing, and managing digital or media campaigns across multiple platforms
- Strong expertise in content led campaigns, digital campaign calendars, and end to end orchestration
- Demonstrated understanding of brand storytelling, commercial messaging, and customer journey alignment
- Experience supporting product launches, feature rollouts, or marketplace activations in complex environments
- Excellent stakeholder, project, and timeline management skills
- Experience working in airline, travel, hospitality, or premium brand environments
- Proven involvement in multi channel campaign coordination across IFE, mobile, web, retail, or digital marketplace platforms
- Familiarity with digital analytics and performance reporting
- Experience collaborating with creative agencies or content production teams
Full Job Posting
Description
- At Qatar Airways, we are redefining the passenger experience through innovation, creativity, and world class digital products.
- Join our IFEC (In Flight Entertainment and Connectivity) team and play a key role in shaping the future of onboard digital storytelling.
About The Role
- Deliver integrated campaign impact, measured by campaign reach and alignment scores, by developing and managing multi channel campaign strategies.
- Ensure seamless end to end campaign execution, measured by on time and error free launches, by coordinating campaigns across IFE, mobile, and digital channels.
- Support commercial and product initiatives, measured by launch performance indicators, by executing structured campaigns for product releases, feature rollouts, and marketplace promotions.
- Optimize campaign prioritization, measured by seasonal and commercial impact, by managing scheduling based on demand patterns and business priorities.
- Measure campaign success and impact, measured by engagement, awareness, and conversion KPIs, by tracking performance across inflight and digital platforms.
About You
- Bachelor’s Degree or equivalent with minimum 10+ years of job related experience.
- Proven experience planning, executing, and managing digital or media campaigns across multiple platforms.
- Strong expertise in content led campaigns, digital campaign calendars, and end to end orchestration.
- Demonstrated understanding of brand storytelling, commercial messaging, and customer journey alignment.
- Experience supporting product launches, feature rollouts, or marketplace activations in complex environments.
- Excellent stakeholder, project, and timeline management skills, with the ability to manage multiple concurrent campaigns.
- Experience working in airline, travel, hospitality, or premium brand environments, including exposure to inflight entertainment and digital passenger experience platforms.
- Proven involvement in multi channel campaign coordination across IFE, mobile, web, retail, or digital marketplace platforms.
- Familiarity with digital analytics and performance reporting, and experience collaborating with creative agencies or content production teams.
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