Manager - Brand Training
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Key skills for this role
About the Role
Objective: The Manager – Brand Training will be responsible for creating, implementing, and overseeing training programs specific to the brand’s products and services within a l.
Key Skills for This Role
Responsibilities
- Design and deliver engaging product specific training programs for all retail store employees
- Collaborate with product team to stay updated on new product launches and integrate into training modules
- Conduct in store training sessions and workshops to enhance product knowledge, customer service, and sales techniques
- Create and maintain an up to date training manual with guidelines on product knowledge, store operations, and brand culture
- Monitor employee performance through KPIs like sales, customer feedback, and product knowledge retention
- Use performance data to identify training gaps and customize learning tracks
- Work with store managers to understand performance challenges and provide on the job coaching
- Design and implement succession plans by identifying high potential talent
- Track and assess employee progression, aligning training with career advancement goals
- Collaborate with HR to align development programs with talent management strategy
- Create targeted training tracks for various employee levels (sales associates, supervisors, store managers)
- Use LMS and digital tools to track training progress, certifications, and compliance
Requirements
- Bachelor's degree in Business, HR, Retail Management, or related field
- 5+ years of experience in training or retail management, including 2+ years in a managerial role
- Strong knowledge of retail operations, brand needs, and performance management systems
- Excellent communication, presentation, and interpersonal skills
Full Job Posting
Objective
- The Manager – Brand Training will be responsible for creating, implementing, and overseeing training programs specific to the brand’s products and services within a large retail group.
- This position will focus on employee development through tailored training sessions aimed at enhancing product knowledge, driving performance, and ensuring succession planning for store employees.
- The role will also track KPIs and employee performance to customize training needs and maintain high standards of customer experience and brand excellence.
Key Responsibilities
- Design and deliver engaging product specific training programs for all retail store employees.
- Collaborate with the product team to stay updated on new product launches and promotional materials.
- Conduct in store training sessions and workshops to enhance product knowledge, customer service, and sales techniques.
- Create and maintain an up to date training manual with clear guidelines on product knowledge, store operations, customer interaction protocols, and brand culture.
- Monitor employee performance through KPIs like sales, customer feedback, and product knowledge retention.
- Use performance data to identify training gaps and customize learning tracks.
- Work closely with store managers to understand performance challenges and provide on the job coaching.
- Design and implement a succession plan for employees by identifying high potential talent.
- Track and assess employee progression, ensuring training efforts align with career advancement goals.
- Collaborate with HR to align employee development programs with overall talent management strategy.
- Create targeted training tracks for various employee levels (e.g., sales associates, supervisors, store managers).
- Use learning management systems (LMS) and other digital tools to track training progress, certifications, and compliance.
Desired Experience
- Bachelor’s degree in Business, HR, Retail Management, or related field.
- 5+ years of experience in training or retail management, including 2+ years in a managerial role.
- Strong knowledge of retail operations, brand needs, and performance management systems.
- Excellent communication, presentation, and interpersonal skills.
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