Content Creator (educational or institution background)
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Key skills for this role
About the Role
TrainPoint Institute is seeking a creative Content Creator to develop engaging educational content for social media, websites, and email campaigns. The role involves video production, script writing, and content planning to promote professional training programs and drive course enquiries.
Key Skills for This Role
Responsibilities
- Develop educational and promotional content for Instagram, LinkedIn, YouTube, TikTok, X, websites, email campaigns, and other digital platforms
- Create reels, short form videos, carousels, trainer led videos, course explainers, student testimonials, event coverage, and behind the scenes content
- Plan and execute content shoots featuring trainers, students, classrooms, workshops, facilities, and training activities
- Coordinate with trainers and academic teams to ensure course content, accreditations, affiliations, and learning outcomes are communicated accurately
- Edit videos and images for different platform specifications while maintaining high visual and audio quality
- Develop content around career development, professional skills, industry certifications, employability, and continuous learning
- Maintain a consistent content calendar aligned with course launches, admission cycles, events, workshops, and promotional campaigns
- Monitor education and social media trends to identify relevant and timely content opportunities
- Repurpose long form training content, webinars, and workshops into short form digital assets
- Maintain organised folders for raw footage, edited assets, scripts, captions, and approved content
Requirements
- Bachelor's degree in Multimedia, Marketing, Communications, or a related field
- Proven experience in content creation, preferably within education, training, professional development, or EdTech
- Strong video shooting and editing skills using tools such as Adobe Creative Suite, CapCut, Canva, or similar platforms
- Ability to communicate educational and technical information in a simple and engaging manner
- Good understanding of Instagram, LinkedIn, YouTube, TikTok, and emerging content formats
- Strong attention to detail, accuracy, and brand consistency
- Ability to manage multiple content requirements and meet deadlines in a fast paced environment
- Excellent written and spoken English
Full Job Posting
Job Overview
- TrainPoint Institute is seeking a creative and detail oriented Content Creator to develop engaging, informative, and platform specific content that promotes its professional training programs, certifications, trainers, student outcomes, and institutional expertise.
- The role requires a strong understanding of educational content, social media trends, video production, and digital storytelling.
Key Responsibilities
- Develop educational and promotional content for Instagram, LinkedIn, YouTube, TikTok, X, websites, email campaigns, and other digital platforms.
- Create reels, short form videos, carousels, trainer led videos, course explainers, student testimonials, event coverage, and behind the scenes content.
- Plan and execute content shoots featuring trainers, students, classrooms, workshops, facilities, and training activities.
- Coordinate with trainers and academic teams to ensure course content, accreditations, affiliations, and learning outcomes are communicated accurately.
- Edit videos and images for different platform specifications while maintaining high visual and audio quality.
- Develop content around career development, professional skills, industry certifications, employability, and continuous learning.
- Maintain a consistent content calendar aligned with course launches, admission cycles, events, workshops, and promotional campaigns.
- Monitor education and social media trends to identify relevant and timely content opportunities.
- Repurpose long form training content, webinars, and workshops into short form digital assets.
- Maintain organised folders for raw footage, edited assets, scripts, captions, and approved content.
Required Skills and Qualifications
- Bachelor's degree in Multimedia, Marketing, Communications, or a related field.
- Proven experience in content creation, preferably within education, training, professional development, or EdTech.
- Strong video shooting and editing skills using tools such as Adobe Creative Suite, CapCut, Canva, or similar platforms.
- Ability to communicate educational and technical information in a simple and engaging manner.
- Good understanding of Instagram, LinkedIn, YouTube, TikTok, and emerging content formats.
- Strong attention to detail, accuracy, and brand consistency.
- Ability to manage multiple content requirements and meet deadlines in a fast paced environment.
- Excellent written and spoken English.
Pay
- AED 3,500 AED 8,542.48 per month
Work Location
- In person
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