UX Research Manager
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Key skills for this role
About the Role
Canadian Tire Corporation is seeking a UX Research Manager to lead generative and evaluative research for digital experiences across eCommerce, mobile apps, and kiosks. You will manage a team of researchers, develop research plans, and deliver customer insights to inform product strategy.
Key Skills for This Role
Responsibilities
- Deliver on customer centricity through coordination of user research into design processes
- Drive awareness and generate new work from partnering departments within the company
- Manage, coach and grow UX Researchers within the practice delivering best in class Generative and Evaluative research
- Discover and implement new research methods as the Digital team matures
- Utilize AI tools to optimize research processes
- Represent UX Research team, share weekly work updates, present key reports and manage vendor relationships
- Develop comprehensive research plans that align with business goals, detail best practice methods, timelines and deliverables
- Report and present customer insights and recommendations to leadership, stakeholders, and digital product teams
- Work with Product Managers to inform product planning leveraging qualitative and quantitative data
Requirements
- Bachelor’s degree or above in psychology, human computer interaction, sociology, or UX related
- Minimum of 10+ years of research experience supporting digital experience design at a digital agency, eCommerce or Banking company
- 2+ years experience in Generative research
- 3+ years experience managing UX Research teams including generative and evaluative mix method UX Research for both web and apps
- Expertise in both qualitative and quantitative research methods and techniques
- Proficiency with UX research tools such as UserTesting.com, Medallia, Baymard and similar platforms
- Strong presentation skills to share research findings to non technical stakeholders
- Ability to work within a fast paced environment, balancing multiple researchers and prioritizing efforts
- Experience working in agile environments and collaborating with cross functional teams
Full Job Posting
What you'll do
- UX Research manager will influence and inspire all UX Researcher to ensure customer centricity while supporting ‘best in class’ digital experience design across CTC.
- The UX Research Manager will direct Generative and Evaluative Researchers and Analysts covering eCommerce web, Mobile Apps and Kiosks.
- This leader will also train the UX Research practice to ensure high quality research is conducted using modern, mixed method, user research.
Key Responsibilities
- Deliver on customer centricity through coordination of user research into design processes to ensure teams are validating and iterating based on customer insights.
- Drive awareness and generate new work from partnering departments within the company support all Business unites working on Digital Experiences.
- Manage, coach and grow UX Researchers within the practice delivering best in class Generative and Evaluative research.
- Discover and implement new research methods as the Digital team matures.
- Utilize AI tools to optimize research processes.
- Represent UX Research team, share weekly work updates, present key reports and manage vendor relationships.
- Develop comprehensive research plans that align with business goals, detail best practice methods, timelines and deliverables to ensure actionable results.
- Report and present customer insights and recommendations to leadership, stakeholders, and digital product teams.
- Work with Product Managers to inform product planning leveraging qualitative and quantitative data to help drive customer centric decision making.
What you bring
- A Bachelor’s degree or above in, psychology, human computer interaction, sociology, or UX related.
- A minimum of 10+ years of research experience supporting digital experience design at either a digital agency, eCommerce or Banking company.
- 2+ years experience in Generative research.
- 3+ years experience managing UX Research teams including, generative and evaluative mix method UX Research experience for both web and apps.
- Expertise in both qualitative and quantitative research methods and techniques, with hands on experience in surveys, interviews, field studies, analytics, etc.
- Proficiency with UX research tools such as UserTesting.com, Medallia, Baymard and similar platforms for user testing and behavioral analysis.
- Lead and execute mix method research initiatives.
- Lead data harvest and triangulation of multiple inputs to provide deep customer insights and tactile recommendations.
- Expertise in research practices applying the best methods to match the need.
- Strong presentation skills to best share research findings to non technical stakeholders.
- Ability to work within a fast paced environment, balancing multiple researchers and prioritizing efforts based on business needs.
- Confidence to test, learn and fail fast in a dynamic, results orientated environment.
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