UAEN1 Regional Sales & Range Leader | Retail | IKEA RSO Jebel Ali

Overview

What You Will Do

• Contribute actively in the development and implementation of a clear IKEA Sales & Range action plan for the stores using the store business plan and country business plan.
• Stay in weekly contact and support the shopkeepers in the stores.
• Select and ensure the availability of products for all marketing activities in the commercial calendar, in close partnership with the Logistics department.
• Support stores by producing buying guides for complex product series.
• Coordinate all issues regarding the IKEA range between stores and central retail management and between central retail management and the IKEA distributor.
• Set prices on the IKEA range in cooperation with store sales managers and apply guidelines stated in IKEA Concept Documentation.
• Make sales budgets for the IKEA range.
• Maintain in-depth knowledge of the local home furnishings market, trends, and competitors.
• Promote alternative products when top-selling products are unavailable and ensure they are available and clearly communicated.
• Ensure that systems and methods stated in IKEA Concept Documentation are implemented in all stores.
• Drive the annual plan for Sales & Range in the business area as a matrix manager for shopkeepers.
• Periodically source relevant ranges locally and handle local suppliers through Iway code of conduct.
• Strive to reach IKEA positioning objectives and maximize long-term profit by applying sales methods.
• Perform all range administration in the sales IT-system for products in your Business Area.
• Coordinate with the PR&C team to ensure all suppliers and COO are registered to avoid any gaps in the range.
• Monitor range availability to achieve the agreed goals.
• Coordinate with the catalogue production team within Marketing for timely inputs regarding pricing details and strategic product placement.
• Support store shopkeepers to conduct competitor analysis and take appropriate actions.
• Commit to the development of the sales team and secure their training to ensure co-workers understand the IKEA Concept and their role impact.
• Empower, support, and coach sales co-workers on the job to improve their performance and growth.
• Work actively to create an environment where the IKEA culture and diversity are valued.
• Ensure straightforward internal communication and information flow.
• Work closely with Sales Manager to identify and spot potential successors for the shopkeepers.

Required Skills To Be Successful

• Excellent communication and interpersonal skills.
• Strong analytical and mathematical abilities to handle workload.
• Ability to work well in teams and foster an environment of diversity and inclusion.
• Must be computer literate and able to build effective working relationships.