Social Media, Content & Campaign Manager
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Key skills for this role
About the Role
HAAS Specialty Coffee is seeking a creative Social Media, Content & Campaign Manager to manage the full digital image of the brand. The role includes social media management, photography, videography, content creation, editing, campaign planning, and influencer coordination.
Key Skills for This Role
Responsibilities
- Manage HAAS social media platforms including Instagram, TikTok, Snapchat, and other relevant platforms
- Create weekly and monthly content calendars
- Shoot high quality photos and videos of coffee, desserts, food, interiors, staff, customers, events, and campaigns
- Edit videos professionally for reels, TikTok, stories, and ads
- Create strong campaign ideas for new drinks, menu launches, seasonal offers, collaborations, events, and special activations
- Maintain HAAS’ premium brand image across all posts, stories, reels, and campaigns
- Search for suitable influencers, bloggers, and content creators that match HAAS’ identity
- Track engagement, reach, views, saves, shares, followers’ growth, and campaign results
Requirements
- Strong experience in social media management, content creation, photography, videography, editing, and campaign planning
- Previous experience in coffee, restaurants, hospitality, lifestyle, fashion, or premium brands preferred
- Excellent taste and strong attention to details, angles, lighting, colors, and visual identity
- Excellent knowledge of Instagram, TikTok, reels, stories, and current social media trends
- Ability to shoot using a professional camera or high quality phone
- Strong editing skills using CapCut, Lightroom, Photoshop, Canva, Adobe Premiere, or similar tools
- Ability to create content quickly while maintaining high quality
- Creative, proactive, and organized with ability to follow a content calendar
- Strong understanding of premium, minimal, elegant brand direction
- Excellent communication skills
- Arabic and English are a plus
Full Job Posting
About HAAS
- HAAS is a premium specialty coffee brand focused on specialty coffee, design, lifestyle, community, art, and experience.
- We are looking for a very strong, creative, fast, and detail oriented person who understands how to build a powerful brand image on social media.
Main Responsibilities
- Manage HAAS social media platforms including Instagram, TikTok, Snapchat, and other relevant platforms.
- Create weekly and monthly content calendars.
- Plan daily content ideas for stories, reels, posts, and campaigns.
- Write attractive captions that match the HAAS brand tone.
- Follow social media trends and apply the suitable ones in a premium way.
- Monitor account performance and suggest improvements.
- Reply to comments and messages when required in a professional brand tone.
- Shoot high quality photos and videos of coffee, desserts, food, interiors, staff, customers, events, and campaigns.
- Create daily visual content that reflects the premium image of HAAS.
- Film reels, TikToks, stories, product videos, behind the scenes content, and campaign videos.
- Choose the right angles, lighting, movements, and details.
- Ensure all content looks clean, elegant, modern, and not basic.
Required Skills
- Social Media Management
- Content Strategy
- Content Creation
- Photography
- Videography
- Reels & TikTok Editing
- Campaign Planning
- Creative Direction
- Influencer Coordination
- Caption Writing
- Trend Research
- Content Calendar Management
Requirements
- Strong experience in social media management, content creation, photography, videography, editing, and campaign planning.
- Previous experience in coffee, restaurants, hospitality, lifestyle, fashion, or premium brands is preferred.
- Excellent taste and strong attention to details, angles, lighting, colors, and visual identity.
- Excellent knowledge of Instagram, TikTok, reels, stories, and current social media trends.
- Ability to shoot using a professional camera or high quality phone.
- Strong editing skills using CapCut, Lightroom, Photoshop, Canva, Adobe Premiere, or similar tools.
- Ability to create content quickly while maintaining high quality.
- Creative, proactive, and does not wait for instructions only.
- Organized and able to follow a content calendar.
- Strong understanding of premium, minimal, elegant brand direction.
- Excellent communication skills.
- Arabic and English are a plus.
Important Note
- The candidate must send a portfolio including social media accounts previously managed, photography samples, video and reels samples, campaigns created or participated in, and before and after editing samples if available.
- Applications without a clear portfolio will not be considered.
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