Senior Product Data Analyst
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Key skills for this role
Role Overview
The Senior Product Data Analyst will help shape how Salla builds and improves products through data.
The role partners with Product Managers, Engineers, Designers, and the Data team to turn customer behaviour and product performance into decisions.
The analyst owns analytics for a product area from success metrics and measurement plans through experiment analysis and launch monitoring.
Key Skills for This Role
Full Job Posting
Role Overview
The Senior Product Data Analyst will help shape how Salla builds and improves products through data.
The role partners with Product Managers, Engineers, Designers, and the Data team to turn customer behaviour and product performance into decisions.
The analyst owns analytics for a product area from success metrics and measurement plans through experiment analysis and launch monitoring.
Responsibilities
- Translate product questions and hypotheses into KPIs and success criteria.
- Own analytics across funnels, feature adoption, engagement, conversion, retention, and segmentation.
- Diagnose performance changes, uncover root causes, and recommend product opportunities.
- Design and analyse A/B tests and impact evaluations using appropriate metrics, guardrails, and validation checks.
- Develop and validate tracking plans for new features.
- Measure launches and build dashboards and self-serve tools to monitor product health.
- Communicate findings, business impact, and trade-offs clearly.
- Contribute to team best practices and support junior analysts.
Required Qualifications
- 4+ years of experience in product analytics, data analytics, or a related role within a technology or digital-product environment.
- Advanced SQL skills and experience working with large, complex datasets.
- Strong understanding of funnels, cohorts, conversion, retention, and feature-adoption metrics.
- Hands-on product-experiment experience and knowledge of hypothesis testing, confidence intervals, statistical power, and A/B-testing pitfalls.
- Experience with event-based product data, tracking plans, implementation validation, and data-quality checks.
- Proficiency with a BI tool such as Looker, Metabase, or Tableau, plus working knowledge of Python or R.
- Strong product judgment and ability to work independently in ambiguous situations.
- Excellent communication and stakeholder-management skills.
Nice to Have
- Proficiency in Arabic and experience working in Saudi Arabia or the wider GCC.
- Experience in e-commerce, marketplaces, fintech, or SaaS products.
- Familiarity with Amplitude, Mixpanel, dbt, ClickHouse, or BigQuery.
- Knowledge of causal inference, quasi-experimental approaches, or Bayesian methods.
Product Context
Salla's products operate at scale and often require decisions based on incomplete information without an existing analytical playbook.
The role values moving quickly while maintaining analytical rigour and knowing when deeper analysis is necessary.
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