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Senior Marketing Manager - Marketing and Communications Group (UAE National Only )

Mashreq Corporate & Investment Banking Group
Abu Dhabi, UAE
Full-time
Mid-Senior
Hybrid
Discovered 3 weeks ago
MarketingContent MarketingStrategic Event ManagementClient EngagementThought LeadershipProject Management
Free

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Overview

The AVP - Senior Marketing Manager, Client Engagement & Partnerships, will lead the design, planning, and execution of marketing programs that strengthen client relationships, amplify Mashreq’s thought leadership, and elevate the bank’s profile across institutional, corporate, and ecosystem audience

Responsibilities

  • Design and delivery of client engagement initiatives with internal and external partners to generate preference for Mashreq.
  • Establish a framework for running our content marketing and sharing best practices across the team.
  • Work collaboratively with industry sector leads, product leads, and various marketing channels to increase client nurturing opportunities.
  • Amplify Mashreq’s thought leadership across digital platforms and social media.
  • Design and execute an annual Corporate Banking client engagement calendar, including flagship Mashreq experiences, key C-suite roundtables and bespoke client events.
  • Lead Mashreq’s participation in high-profile regional and global events, including the IMF, Global Financial Institutions Forum, Money20/20, ACT MENA, SIBOS, GBM (Bonds, Loans and Sukuk), and trade finance and treasury summits.
  • Oversee end-to-end event delivery, from concept development to on-site execution, ensuring excellence in content, logistics, and client experience.
  • Manage booth design, creative production, and third-party vendor relationships to deliver premium, brand-aligned experiences across physical, digital, and hybrid formats.
  • Collaborate with business leads to develop customized client engagement programs, ensuring high-value conversations and measurable business outcomes.
  • Develop content partnerships with media and knowledge platforms and global think tanks to reinforce Mashreq’s leadership voice.
  • Conceptualize and deliver C-suite content, including reports, interviews, and masterclasses showcasing Mashreq’s expertise in corporate banking, treasury, sustainability, and innovation.
  • Manage multi-format storytelling across owned and earned channels — from videos and digital articles to whitepapers and podcasts — ensuring relevance and engagement across client segments.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 8–12 years’ experience in marketing, events, and partnerships.
  • Demonstrated expertise in strategic event management, booth and experience design, and third-party vendor coordination.
  • Proven record in content marketing, thought leadership creation, and executive engagement programs.
  • Understanding of corporate banking, treasury, FinTech, and sustainability ecosystems in the GCC.
  • Excellent project management, communication, and stakeholder management skills.
  • Creative thinker with the ability to integrate storytelling, data, and experience design to drive brand differentiation.
  • Comfortable operating in a fast-paced, matrixed environment, with high attention to detail and measurable outcomes.
  • Entrepreneurial and collaborative mindset — able to connect strategy, creativity, and execution seamlessly.

Qualifications

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 8–12 years’ experience in marketing, events, and partnerships.
  • Demonstrated expertise in strategic event management, booth and experience design, and third-party vendor coordination.
  • Proven record in content marketing, thought leadership creation, and executive engagement programs.
  • Understanding of corporate banking, treasury, FinTech, and sustainability ecosystems in the GCC.
  • Excellent project management, communication, and stakeholder management skills.
  • Creative thinker with the ability to integrate storytelling, data, and experience design to drive brand differentiation.
  • Comfortable operating in a fast-paced, matrixed environment, with high attention to detail and measurable outcomes.
  • Entrepreneurial and collaborative mindset — able to connect strategy, creativity, and execution seamlessly.

Benefits

  • This role is based at Mashreq Bank’s global headquarters in Dubai and will manage a team and budget reporting to the SVP Marketing – Corporate and Investment Banking.

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