Senior Manager Ecommerce (Retail)

Purpose of the Role

E-commerce P&L Ownership

• Own e-commerce and marketplace revenue, gross margin, and contribution margin.
• Deliver annual and quarterly revenue and profitability targets.
• Develop commercial forecasts, budgeting, and demand planning.
• Identify new revenue streams such as bundling, exclusives, product drops, and marketplace growth.
• Drive traffic, conversion rate, average order value, repeat rate, and customer lifetime value.
• Provide performance dashboards and business updates to leadership.

Marketplace Strategy

• Develop marketplace expansion across Saudi Arabia, India, and GCC markets for in-house brands.
• Own pricing strategy, assortment planning, and marketplace profitability.
• Build scalable cross-border and local fulfillment models.
• Ensure compliance with operational, financial, and regulatory frameworks in relevant countries.

Technology and Platform Governance

• Lead the e-commerce technology roadmap with internal and external engineering teams.
• Oversee CMS governance, on-site merchandising, catalog management, and site optimization.
• Improve user experience, site speed, search, personalization, and checkout performance.
• Validate and improve integrations among frontend, backend, ERP, and marketing platforms.

Operations and Growth

• Oversee fulfillment and last-mile delivery performance, including SLAs, returns, refunds, and customer satisfaction.
• Improve fulfillment efficiency and work toward a two-hour fulfillment target across operating cities.
• Align inventory planning with brand managers and coordinators.
• Strengthen the internal delivery fleet while maintaining premium service standards.
• Align traffic acquisition, CAC targets, ROAS, contribution margin, and conversion initiatives with marketing partners.

Analytics and Marketing

• Define and govern unified e-commerce and marketplace KPIs.
• Track contribution margin, CAC, LTV, inventory turns, and return ratios.
• Promote a structured test-and-learn culture and translate data into commercial action plans.
• Align the trading calendar with campaigns, product drops, and promotions.
• Define and brief creative requirements for on-site and off-site banners, CRM, and logo skinning.

Team Leadership

• Lead and develop the e-commerce technology, CMS, and last-mile or fulfillment teams.
• Establish accountability frameworks and measurable KPIs.
• Collaborate with digital, offline, content, creative, and performance marketing teams and agencies.

Profile

• Eight to ten or more years of progressive experience in e-commerce and digital retail.
• Experience with reputable, structured, or high-growth e-commerce businesses.
• Proven e-commerce P&L ownership with revenue and margin growth.
• Track record scaling e-commerce or marketplace businesses across markets.
• Strong commercial understanding of contribution margin, CAC, LTV, and profitability levers.
• Experience managing technology, CMS, operations, and cross-functional teams.
• Marketplace expansion experience across GCC, Saudi Arabia, or India is preferred.
• Strong execution discipline, analytical capability, and data-driven decision-making are required.