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Russian speaker head of Marketing

Plekhanov University
Dubai, UAE
Full-time
Mid-Senior
Onsite
Discovered 2 weeks ago
Marketing strategyBrand managementIntegrated marketing campaignsDigital marketingSocial media managementOnline advertising
Free

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Marketing strategyBrand managementIntegrated marketing campaigns
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Role description

This is a full-time, on-site Head of Marketing role based in Dubai, United Arab Emirates.

The role leads marketing strategy for Russian-speaking and international audiences and supports brand consistency and growth across channels.

Core responsibilities

  • Plan and manage integrated marketing campaigns and oversee digital and traditional marketing activities.
  • Analyze performance data and optimize initiatives for enrollment and reputation goals.
  • Coordinate with admissions, academic departments, and external partners.
  • Manage the marketing budget and guide the marketing team.
  • Deliver high-quality content, events, and outreach initiatives.
  • Represent the university at regional and international events.
  • Monitor market trends and ensure activities align with institutional objectives and local regulations.

Qualifications

  • Strong leadership and team management experience overseeing marketing teams or projects.
  • Strategic marketing and brand management skills, including campaign planning, positioning, and market analysis.
  • Digital marketing expertise, including social media, online advertising, SEO/SEM, and analytics tools.
  • Content development and communication skills, including copywriting, editing, and storytelling.
  • Fluency in Russian and excellent command of English.
  • Strong analytical and problem-solving abilities with a data-driven approach.
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Ability to work on-site in Dubai and collaborate with cross-functional stakeholders.

Preferred background

  • Experience in higher education, professional services, or related sectors is highly desirable.
  • A Master’s degree is an advantage.
  • Familiarity with the Russian-speaking market and regional education trends is a plus.
  • Additional languages are an advantage.

Workplace

  • The role is on-site in Dubai, United Arab Emirates.

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