PR & Communications Manager, MEA
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Key skills for this role
About the Role
Accor seeks a PR & Communications Manager to support its Premium, Midscale & Economy division across MEA. The role involves executing regional communications strategies, managing PR agencies, and driving internal and external communications.
Key Skills for This Role
Responsibilities
- Support the MEA PR Director in implementing the regional communications strategy across Middle East, Africa & Türkiye
- Draft executive speeches, talking points, and announcements
- Plan, write, and edit content for newsletters, reports, and intranet
- Support day to day PR execution including drafting press releases, thought leadership articles, media alerts, and feature stories
- Coordinate brand media activations, FAM trips, paid partnerships, and roundtables
- Manage agency relationships and local PR teams for alignment, reporting, and delivery
- Support crisis planning and response, drafting holding statements and reactive communications
Requirements
- Bachelor's degree in Communications, Journalism, Marketing, Business Administration, English or related field
- 4+ years of experience in a communications role, preferably within hospitality, travel, or lifestyle sectors
- Strong English writing, editing, and verbal communication skills
- Proficiency in Microsoft Office Suite and AI tools (SharePoint, Asana, Teams, CMS, Canva, media monitoring, ChatGPT)
- Additional languages (especially Arabic, French) are an advantage
Full Job Posting
Company Description
- Join the Accor Group, an ecosystem of over 5,500 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries.
- Become a Heartist® and let your heart guide you into a world where life pulses with passion.
Job Description
- The PR & Communications Manager will support Accor’s Premium, Midscale & Economy division across MEA.
- Reporting into the MEA PR Director and Internal Communications Lead, this role enhances Accor’s reputation and drives consistent communication.
Regional Communications
- Support the MEA PR Director in implementing the regional communications strategy across Middle East, Africa & Türkiye.
- Keep Asana updated for regional alignment and reporting.
- Work alongside the Internal Comms Lead to roll out strategic campaigns.
Leadership Support
- Work closely with the VP PR & Comms and MEA PR Director to translate business information into compelling narratives.
- Draft executive speeches, talking points, and announcements.
- Support executive LinkedIn communications by sourcing content and imagery.
Internal Communications
- Project manage and execute key internal communications strategy and plans.
- Plan, write, and edit content for newsletters, reports, and intranet.
- Lead storytelling initiatives highlighting successes from hotels, Heartists, brand campaigns, and partnerships.
- Collect and analyze employee and owner feedback to refine strategies.
- Build and manage an annual content calendar.
External Communications & PR
- Support day to day PR execution including drafting press releases, thought leadership articles, media alerts, and feature stories.
- Ensure external messaging aligns with internal communications.
- Assist with media relations, including handling requests, hotel launches, brand campaigns, and leadership interviews.
- Coordinate brand media activations, FAM trips, paid partnerships, and roundtables.
- Collaborate with marketing and brand teams to amplify campaigns.
- Track industry news and competitor activity.
- Manage agency relationships and local PR teams.
- Prepare reports, dashboards, and training materials.
Crisis & Reputation Management
- Support the VP PR & Comms and MEA PR Director in crisis planning and response.
- Draft holding statements, Q&As, and reactive communications for sensitive issues.
- Coordinate internal and external communication flows during crisis scenarios.
Collaboration & Stakeholder Engagement
- Act as a trusted advisor to hotel level MarCom teams.
- Partner with cross functional teams to integrate communications into broader business initiatives.
- Provide owners and partners with timely, value driven updates.
Qualifications
- Bachelor’s degree in a related field (e.g., Communications, Journalism, Marketing, Business Administration, English).
- 4+ years’ experience in a communications role, preferably within hospitality, travel, or lifestyle sectors.
- Demonstrated track record in internal communications, PR support, press release writing and distribution and content creation.
- Strong English writing, editing, and verbal communication skills; additional languages (especially Arabic, French) are an advantage.
- Proven ability to manage multiple projects and deadlines.
- Ability to understand and navigate complex stakeholder environments.
- Strong focus and passion for hotel operations.
- Sound understanding of emerging industry trends.
- Confident and articulate communication, negotiation, relationship and networking skills.
- Demonstrated business acumen.
- Ability to think strategically and plan on a mid to long term scale.
- Entrepreneurial spirit with drive, ambition and a high level of energy.
Additional Information
- Our commitment to Diversity & Inclusion: We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.
- Be part of a global hospitality leader committed to innovation and excellence.
- Drive impactful projects that shape customer experiences.
- Work in a dynamic, multicultural environment with opportunities for growth.
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