Marketing Manager
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Key skills for this role
About the Role
Al Farabi Medical Group is seeking an experienced Marketing Manager with a strong background in dental clinics to lead marketing strategies, manage digital and offline campaigns, and drive patient growth in Riyadh.
Key Skills for This Role
Responsibilities
- Develop and execute marketing strategies for dental clinics
- Manage digital and offline marketing campaigns
- Analyze marketing performance and make data driven decisions
- Lead and manage the marketing team (design, content, media buying)
- Improve patient experience and increase booking rates
- Build and strengthen brand identity
- Manage relationships with agencies and partners
- Monitor market trends and competitors
Requirements
- Minimum 5 years of experience in marketing
- Previous experience in dental clinics or medical field (mandatory)
- Strong experience in digital marketing and campaign management
- Leadership and team management skills
- Strong analytical and performance tracking abilities
- Ability to drive growth and achieve targets
Full Job Posting
Job Summary
- A leading company is seeking an experienced Marketing Manager with a strong background in dental clinics to lead marketing strategies, enhance brand presence, and drive patient growth.
- This role focuses on developing and executing marketing strategies for dental clinics, managing digital campaigns, improving patient experience, and driving revenue growth.
Key Responsibilities
- Develop and execute marketing strategies for dental clinics
- Manage digital and offline marketing campaigns
- Analyze marketing performance and make data driven decisions
- Lead and manage the marketing team (design, content, media buying)
- Improve patient experience and increase booking rates
- Build and strengthen brand identity
- Manage relationships with agencies and partners
- Monitor market trends and competitors
Qualifications & Experience
- Minimum 5 years of experience in marketing
- Previous experience in dental clinics or medical field (mandatory)
- Strong experience in digital marketing and campaign management
- Leadership and team management skills
- Strong analytical and performance tracking abilities
- Ability to drive growth and achieve targets
Preferred Qualifications
- Experience managing marketing teams
- Knowledge of CRM systems and marketing tools
- Background in branding and performance marketing
Key KPIs
- Patient acquisition and booking growth
- Return on Ad Spend (ROAS)
- Cost Per Acquisition (CPA)
- Revenue growth
- Campaign performance
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