Marketing Executive

Job Overview

Key Responsibilities

• The successful candidate will be responsible for supporting and executing end-to-end marketing activities, including:
• Planning and executing digital marketing and performance-based campaigns
• Managing social media platforms, including content creation, publishing, and community engagement
• Developing copywriting content in Arabic and English for campaigns, ads, and communications
• Coordinating and executing events, activations, and promotional campaigns
• Supporting brand communication strategies and campaign rollout across all channels
• Driving lead generation initiatives and enhancing customer engagement activities
• Managing influencer collaborations and partnership marketing activities
• Assisting with CRM activities and customer retention initiatives
• Conducting market research and competitor analysis to support strategic planning

• Preferred Industry Experience

• Automotive industry experience is highly preferred
• Exposure to dealership marketing, showroom campaigns, or automotive brand KPIs will be considered a strong advantage

Key Performance Areas (Kpis)

• The ideal candidate should demonstrate a strong understanding of marketing performance metrics, including:
• Lead generation volume and lead quality improvement
• Cost per lead (CPL) optimization and campaign efficiency
• Growth in social media engagement, reach, and audience development
• Campaign ROI tracking and conversion performance analysis
• Increase in website traffic and digital inquiry generation
• Event attendance, activation performance, and engagement outcomes
• Brand awareness and customer acquisition effectiveness
• Strong coordination with sales teams to support conversion and revenue objectives
• Candidate Profile
• Bachelor’s degree in Marketing, Business Administration, or related field
• Proven experience in a 360-degree marketing role (2–4+ years preferred)
• Strong bilingual communication skills (Arabic & English – written and spoken)
• Hands-on experience in digital marketing tools and social media platforms
• Creative, analytical, and performance-driven mindset
• Strong organizational skills with ability to manage multiple campaigns simultaneously.

Experience

• Automotive Industry: 4 years (Required)

Language

• Arabic (Required)