Marketing Director
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Pierre Fabre is seeking a Marketing Director to lead strategic development and execution of marketing initiatives for dermo-cosmetic brands across the Middle East (UAE, KSA, Lebanon).
Key Skills for This Role
Responsibilities
- Develop and implement comprehensive marketing strategies and campaigns aligned with global business objectives and local market needs
- Lead, mentor, and develop a high performing marketing team, fostering a culture of innovation, collaboration, and accountability
- Conduct in depth market research and analysis to identify consumer insights, market trends, and competitive landscapes
- Oversee brand positioning, messaging, and visual identity across all communication channels
- Manage marketing budgets effectively, optimizing resource allocation to achieve maximum ROI
- Collaborate closely with R&D, sales, regulatory, and international teams to ensure seamless product launches and integrated marketing efforts
- Monitor and analyze marketing campaign performance, utilizing data to inform future strategies and optimize results
- Identify and cultivate strategic partnerships and alliances to expand brand reach and engagement
- Ensure all marketing activities comply with relevant industry regulations and ethical guidelines
- Lead the digital transformation and strategy of the region
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred
- Minimum of 8 to 10 years of progressive marketing experience, with at least 5 years in a leadership role
- Mandatory experience in the Middle East, specifically the UAE and KSA markets
- Extensive experience in digital transformation and digital business management, with a strong understanding of e commerce, digital marketing, retail media, and omnichannel strategies
- Proven track record of developing and executing successful marketing strategies that drive brand growth and market share
- Strong understanding of both traditional and digital marketing channels, including SEO, SEM, social media, and content marketing
- Excellent leadership, communication, and interpersonal skills
- Analytical mindset with the ability to interpret data and translate insights into actionable strategies
- Demonstrated experience in budget management and financial acumen
- Ability to thrive in a fast paced, international environment
- Fluency in English and Arabic; French is highly desirable
Full Job Posting
Qui sommes nous ?
- Nous sommes les Laboratoires Pierre Fabre, leader mondial qui allie expertise pharmaceutique et dermo cosmétique pour accompagner les consommateurs et les patients à chaque étape de leur parcours de soins.
- Notre portefeuille compte plusieurs franchises médicales et marques internationales dont Eau thermale Avène, Ducray, A Derma, Klorane, René Furterer et Pierre Fabre Oral Care.
- Présents dans 120 pays et une équipe de plus de 10 000 collaborateurs.
Votre mission
- As Marketing Director at Pierre Fabre SA, you will lead the strategic development and execution of marketing initiatives to drive brand growth and market share across our diverse portfolio of dermo cosmetic across the Middle East (UAE, KSA and Lebanon).
Responsibilities
- Develop and implement comprehensive marketing strategies and campaigns aligned with global business objectives and local market needs.
- Lead, mentor, and develop a high performing marketing team, fostering a culture of innovation, collaboration, and accountability.
- Conduct in depth market research and analysis to identify consumer insights, market trends, and competitive landscapes, translating findings into actionable strategies.
- Oversee brand positioning, messaging, and visual identity across all communication channels, ensuring consistency and strong brand equity.
- Manage marketing budgets effectively, optimizing resource allocation to achieve maximum ROI.
- Collaborate closely with R&D, sales, regulatory, and international teams to ensure seamless product launches and integrated marketing efforts.
- Monitor and analyze marketing campaign performance, utilizing data to inform future strategies and optimize results.
- Identify and cultivate strategic partnerships and alliances to expand brand reach and engagement.
- Ensure all marketing activities comply with relevant industry regulations and ethical guidelines.
- Lead the digital transformation and strategy of the region.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.
- Minimum of 8 to 10 years of progressive marketing experience, with at least 5 years in a leadership role, preferably within the dermo cosmetic or consumer health sectors.
- Mandatory experience in the Middle East, specifically the UAE and KSA markets.
- Extensive experience in digital transformation and digital business management, with a strong understanding of e commerce, digital marketing, retail media, and omnichannel strategies.
- Proven track record of developing and executing successful marketing strategies that drive brand growth and market share.
- Strong understanding of both traditional and digital marketing channels, including SEO, SEM, social media, and content marketing.
- Excellent leadership, communication, and interpersonal skills, with the ability to inspire and motivate a team.
- Analytical mindset with the ability to interpret data and translate insights into actionable strategies.
- Demonstrated experience in budget management and financial acumen.
- Ability to thrive in a fast paced, international environment.
- Fluency in English and Arabic; French is highly desirable.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Groupe Pierre Fabre
E-Commerce Manager
Dubai, UAE
Pierre Fabre is seeking an E-commerce Manager to develop and optimize e-commerce strategy for UAE and KSA markets. The role involves managing online sales channels, platform relationships, digital marketing, and cross-fu
MEA Partner Activation Manager
Dubai, UAE
Qui sommes-nous ? ====================== Nous sommes les Laboratoires Pierre Fabre, leader mondial qui allie expertise pharmaceutique et dermo-cosmétique pour accompagner les consommateurs et les patients à chaque étape
Middle East & Africa Trainer Manager
Dubai, UAE
Qui sommes-nous ? ====================== Nous sommes les Laboratoires Pierre Fabre, leader mondial qui allie expertise pharmaceutique et dermo-cosmétique pour accompagner les consommateurs et les patients à chaque étape
Junior Accountant
Dubai, UAE
Qui sommes-nous ? Pierre Fabre est le 2ème laboratoire dermo-cosmétique mondial, le 2ème groupe pharmaceutique privé français et le leader des produits vendus hors prescription dans les pharmacies en France. Son portefeu
Middle East Performance Manager
Dubai, UAE
Qui sommes-nous ? Pierre Fabre est le 2ème laboratoire dermo-cosmétique mondial, le 2ème groupe pharmaceutique privé français et le leader des produits vendus hors prescription dans les pharmacies en France. Son portefeu