Marketing, Communication & Clients Director - UAE
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Key skills for this role
About the Role
Cartier seeks a Marketing, Communication & Clients Director for the UAE market to define strategy, drive brand equity, and enhance client engagement. The role requires 15+ years of luxury industry experience at director level, with expertise in marketing, communication, and client strategy.
Key Skills for This Role
Responsibilities
- Define Marketing, Communication and Client strategy for UAE market in accordance with global and regional guidelines
- Develop local action plan and roadmap, fostering synergies with regional MCC functions
- Provide business and client insights to Executive Committee to identify priorities and uncover opportunities
- Develop strategic business plans to achieve sales targets and market share growth
- Define and implement 360 activations and wave plan ensuring brand elevation and consistency
- Define Marketing strategy across all product categories and monitor product performance
- Develop and implement local media strategy and PR strategy
- Design UAE clients' strategy to recruit, retain, develop and treat clients
- Define and monitor UAE A&P budget, optimizing investments per audience and channels
- Contribute to talent development, retention, and attraction of high performing team members
Requirements
- Minimum 15 years of professional experience in the luxury industry at Director equivalent level
- Master degree in Marketing or Clients field
- Core expertise in driving brand equity and creating compelling in store experience for luxury consumers
- Strong background in customer acquisition, engagement, and retention strategies
- Excellent analytical skills and understanding of retail productivity levers
- Strong strategic acumen and drive for results
- Intrapreneurial mindset with proactivity and creativity
- Excellent communication, interpersonal, and organizational skills
- Ability to adapt to changing and complex environment
- Fluent in English (spoken and written)
Full Job Posting
How Will You Make an Impact?
- As Cartier’s Marketing, Communication & Clients Director, define the Marketing, Communication and Client strategy for the UAE market in accordance with global and regional guidelines.
- Develop the local action plan and roadmap, fostering synergies with regional Marketing, Communications and Client (MCC) functions.
- As part of the local UAE Executive Committee, you are a key stakeholder in defining strategic vision, implementing innovative projects and accompanying the market’s development.
What Will Be Your Mission?
- Provide business and client insights to the Executive Committee to identify main priorities for Cartier UAE.
- Develop strategic business plans to achieve sales targets and market share growth.
- Define and implement 360 activations and wave plan ensuring brand elevation and consistency.
- Define the Marketing strategy across all product categories to address local priorities.
- Build and monitor product sales ambitions and forecasts in collaboration with commercial, supply chain and distribution teams.
- Develop and implement action plans to locally enhance the Maison’s brand equity.
- Design the UAE clients’ strategy to recruit, retain, develop and treat clients.
- Define and monitor the UAE A&P budget, optimizing investments per audience and per channels.
- Contribute proactively to talent development, retention, and attraction of high performing team members.
How Will You Experience Success with Us?
- Minimum of 15 years of professional experience in the luxury Industry with a relevant experience at Director equivalent level.
- Master degree in Marketing or Clients field.
- Core expertise in driving brand equity through multiple angles whilst creating compelling in store experience for luxury consumers.
- Strong background in developing and managing customer acquisition, engagement, and retention strategies.
- Excellent analytical skills and understanding of retail productivity levers.
- Strong strategic acumen paired with drive for results.
- Intrapreneurial mindset with strong proactivity and creativity.
- Excellent communication, interpersonal, & organizational skills.
- Fluent preferably in multiple languages with spoken and written English mandatory.
What Do We Offer
- At Cartier, you will be part of a community bound by a strong sense of responsibility, where connection, collaboration, and collective spirit thrive.
- We empower individual talents, united by a shared commitment to excellence.
- We offer an energizing environment for career growth and the opportunity to contribute your individual vision to a legacy of creativity.
- We celebrate every achievement, big or small, fostering meaningful connections through gratitude and mutual support.
Your Journey with Us
- If your application is selected, you will receive an introductory call from a member of our Talent team.
- If there is a match, you will have a chance to meet with the Managing Director, Regional Head of the Function, and HR Team.
- You may be asked to work on a case study as part of the process.
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