Manager - Communications
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Key skills for this role
About the Role
Shamal Holding seeks a Manager - Communications to lead media relations and external communications strategy across corporate and B2C portfolios. The role involves executive thought leadership, crisis communications, and overseeing internal communications.
Key Skills for This Role
Responsibilities
- Support the Director in developing and implementing an integrated corporate communications strategy aligned with the Group’s investment mandate and long term vision
- Develop and execute a structured CEO and executive spokesperson positioning plan
- Own relationships with key regional and international media outlets
- Lead crisis communications planning and response in coordination with the Director
- Translate complex investment activity into compelling narratives for media, stakeholders, and public audiences
- Drive public facing PR strategies across lifestyle, real estate, hospitality, and experiential assets
- Provide direction to Assistant Manager Internal Communications to ensure consistent messaging
- Establish and maintain communications governance frameworks
- Oversee PR agency performance, scope alignment, and strategic direction
Requirements
- Bachelor's degree in Communications, Public Relations, Journalism, or related field
- 10 14 years of experience in corporate communications, public relations, or reputation management
- Experience within an investment firm, sovereign wealth fund, holding company, or large diversified conglomerate preferred
- Demonstrated experience supporting executive leadership positioning
- Proven track record managing high level media engagement and complex announcements
Full Job Posting
Company Overview
- Shamal Holding is a diversified investment firm that curates a portfolio of investments, experiences and assets.
- Portfolio spans Lifestyle & Entertainment, Destinations, Real Estate, Hospitality, and F&B.
Role Overview
- Manager Communications supports the Director of PR & Communications in shaping and protecting corporate reputation.
- Leads media relations and external communications strategy across corporate (B2B/investment) and B2C portfolio narratives.
Corporate Communications Strategy
- Support the Director in developing and implementing an integrated corporate communications strategy.
- Articulate the Group’s investment philosophy, portfolio growth narrative, and economic contribution.
- Ensure alignment of messaging across business verticals and portfolio entities.
- Contribute to positioning the Group as a credible, forward looking investment platform.
Executive & Thought Leadership Positioning
- Develop and execute a structured CEO and executive spokesperson positioning plan.
- Identify high impact speaking opportunities, editorial placements, and industry forums.
- Draft speeches, op eds, interviews, and key messaging for senior leadership.
- Build a sustained thought leadership platform aligned with strategic priorities.
Media Relations & Reputation Management
- Own relationships with key regional and international media outlets.
- Develop proactive media engagement strategies to strengthen brand equity.
- Manage media briefings, interviews, and press interactions.
- Lead crisis communications planning and response.
- Monitor media coverage and sentiment, providing strategic insights.
Investment & Portfolio Communications
- Translate complex investment activity into compelling narratives.
- Support announcement strategies for acquisitions, partnerships, launches, and milestones.
- Oversee development of press materials, corporate statements, and media kits.
- Ensure portfolio brands’ communications align with Group reputation standards.
B2C PR & Brand Communications
- Drive public facing PR strategies across lifestyle, real estate, hospitality, and experiential assets.
- Collaborate with Marketing teams to amplify major launches and initiatives.
- Ensure consistent brand storytelling across earned media channels.
Internal Communications Oversight
- Provide direction to Assistant Manager Internal Communications.
- Support leadership communications, town halls, and employee engagement initiatives.
- Ensure internal narratives align with external positioning.
Governance & Compliance
- Establish and maintain communications governance frameworks.
- Ensure message discipline and approval processes are adhered to.
- Maintain crisis communications protocols and escalation pathways.
Agency & Partner Management
- Oversee PR agency performance, scope alignment, and strategic direction.
- Manage budgets allocated to communications initiatives.
- Ensure agencies deliver measurable media impact aligned with corporate objectives.
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