Keyade: Associate, Performance, UAE - Dubai
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
WPP Media seeks a Performance Executive to support execution and optimization of performance media campaigns across search, social, and display channels. The role involves campaign management, SQR analysis, reporting, and finance reconciliation.
Key Skills for This Role
Responsibilities
- Proactively contribute to achieving client performance goals by implementing effective campaign strategies and optimization techniques
- Execute thorough Search Query Report (SQR) analysis to identify irrelevant or low performing keywords, implement negative keywords, and optimize keyword bidding strategies
- Develop and present comprehensive weekly performance reports, analyzing key metrics and translating data into actionable recommendations
- Oversee analysis of campaign results, identify trends, draw conclusions, and document key learnings
- Analyze user engagement metrics to identify opportunities for optimizing ad creative, landing pages, and targeting parameters
- Conduct in depth reporting and analysis of paid media performance and audience behavior to inform strategic decisions
- Oversee finance reconciliation processes, verify campaign spend, identify discrepancies, and ensure accurate financial reporting and budget management
Requirements
- Bachelor's degree preferred, ideally in a STEM Major
- Experience in digital media, paid advertising, or media buying
- Proven track record of managing successful paid search and social campaigns
- Exceptional analytical skills and ability to translate data into actionable insights
- Creative and solutions oriented mindset
- Excellent communication and collaboration skills
- Meticulous and organized approach to work
Full Job Posting
Role Summary And Impact
- As a Performance Executive, you will be a vital engine driving client success by supporting your team with the execution and optimization of performance media campaigns across search, social, and display channels.
- You will directly impact client revenue growth by strategically managing campaigns and identifying opportunities for improved performance.
Key Responsibilities
- Proactively contributing to achieving client performance goals by implementing effective campaign strategies and optimization techniques.
- Executing thorough Search Query Report (SQR) analysis to identify irrelevant or low performing keywords, implementing negative keywords, and optimizing keyword bidding strategies for improved campaign efficiency.
- Developing and presenting comprehensive weekly performance reports, analyzing key metrics and translating data into clear, actionable recommendations for campaign improvement.
- Overseeing the analysis of campaign results, identifying trends, drawing conclusions, and documenting key learnings to inform future campaign strategies and best practices.
- Analyzing user engagement metrics (e.g., click through rates, conversion rates, bounce rates) to identify opportunities for optimizing ad creative, landing pages, and targeting parameters to improve overall campaign performance.
- Conducting in depth reporting and analysis of paid media performance and audience behavior, identifying key trends and insights to inform strategic decisions related to targeting, messaging, and budget allocation.
- Overseeing finance reconciliation processes, verifying campaign spend, identifying discrepancies, and ensuring accurate financial reporting and budget management.
Skills And Experience
- Bachelor's degree preferred, ideally in a STEM (Science, Technology, Engineering, Mathematics) Major.
- Experience in digital media, paid advertising, or media buying (agency experience a plus!).
- A proven track record of managing successful paid search and social campaigns.
- Exceptional analytical skills and the ability to translate data into actionable insights.
- A creative and solutions oriented mindset.
- Excellent communication and collaboration skills.
- A meticulous and organized approach to work.
Life At WPP Media & Benefits
- Competitive medical, group retirement plans, vision, and dental insurance.
- Significant paid time off, preferential partner discounts, and employee mental health awareness days.
Workplace Policy
- We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at WPP Media
Mindshare: Media operations Executive - Dubai
Dubai, UAE
Mindshare, a WPP Media brand, is seeking a Media Operations Executive to ensure smooth execution of digital media campaigns. The role involves campaign booking, monitoring, reporting, billing accuracy, and operational su
WPP Media: Influencer Campaign Manager- Dubai
Dubai, UAE
WPP Media is seeking an Influencer Campaign Manager to own the planning and delivery of influencer campaigns for client accounts in Dubai. The role requires 4-6 years of experience in influencer marketing, managing budge
WPP Media: Influencer Campaign Manager- Dubai
Dubai, UAE
WPP Media is seeking an Influencer Campaign Manager to own the day-to-day planning and delivery of influencer campaigns across client accounts. The role requires 4-6 years of experience in influencer marketing, managing
WPP Media: Influencer Campaign Manager- Dubai
Dubai, UAE
WPP Media seeks an Influencer Campaign Manager to own the day-to-day planning and delivery of influencer campaigns across client accounts. The role manages campaigns end-to-end, from strategic recommendations and creator
WPP Media: Influencer Marketing Account Director- Dubai
Dubai, UAE
WPP Media is seeking an Influencer Marketing Account Director to lead the influencer marketing vertical across a priority client portfolio. The role requires 8+ years of experience in influencer marketing, creator partne
WPP Media: Influencer Campaign Manager- Dubai
Dubai, UAE
WPP Media seeks an Influencer Campaign Manager to own end-to-end planning and delivery of influencer campaigns across client accounts. The role involves strategic recommendations, creator mix, budget planning, execution,
WPP Media: Influencer Marketing Account Director- Dubai
Dubai, UAE
WPP Media seeks an Influencer Marketing Account Director to lead the influencer marketing vertical across a priority client portfolio. The role involves shaping the influencer operating model, leading a team, driving sen
Wavemaker: Senior Performance Manager - Dubai
Dubai, UAE
Wavemaker seeks a Senior Performance Manager to lead paid media strategy, execution, and optimization for major brands. You will manage multi-channel campaigns across Google Ads, Meta, LinkedIn, and programmatic display,
Mindshare: Media operations Executive - Dubai
Dubai, UAE
WPP Media: Influencer Campaign Manager- Dubai
Dubai, UAE
WPP Media: Influencer Campaign Manager- Dubai
Dubai, UAE
WPP Media: Influencer Campaign Manager- Dubai
Dubai, UAE
WPP Media: Influencer Marketing Account Director- Dubai
Dubai, UAE
WPP Media: Influencer Campaign Manager- Dubai
Dubai, UAE
WPP Media: Influencer Marketing Account Director- Dubai
Dubai, UAE
Wavemaker: Senior Performance Manager - Dubai
Dubai, UAE