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Head of Communications, MENA

TikTok
Dubai, UAE
Full Time
Director
Hybrid
1 weeks ago
Communications StrategyPublic RelationsCrisis ManagementMedia RelationsStakeholder EngagementTeam Leadership
Free

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Communications StrategyPublic RelationsCrisis Management
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Responsibilities

  • TikTok is hiring a Head of Communications for MENA to lead our external reputation, narrative, and stakeholder engagement across one of our most dynamic and complex regions.
  • This role blends strategy and hands on execution: you will shape the strategy, but also work with a team to ensure it lands in a fast moving and rapidly changing environment.
  • The right candidate brings a deep understanding of the MENA media, cultural and geopolitical landscape, strong media relationships, and the judgment to operate through ambiguity, risk, and rapid change.
  • You will be part of a broader regional team across the Middle East, Africa, South & Central Asia and Eastern Europe, oversee a small team within MENA, and work closely with cross functional partners while representing regional realities and priorities.
  • The role is based in the UAE with regional scope and travel.

Responsibilities

  • Lead, own and deliver the communications and PR strategy across MENA, grounded in regional insight and aligned with global priorities.
  • Shape and evolve TikTok's MENA narrative, balancing trust and safety with proactive storytelling around economic impact, creators, SMBs, and cultural relevance.
  • Integrate policy and communications, working closely with Government Relations and Public Policy teams to anticipate regulatory and geopolitical risks and translate complex policy topics into clear, credible external narratives.
  • Provide senior counsel to leadership on navigating MENA's media, cultural, and geopolitical landscape, bringing strong judgement and context.
  • Lead issues and crisis response across markets, proactively identifying risk using external and internal signals, and manage fast, coordinated, and high quality response, with clear decision making.
  • Secure and manage high impact speaking, media, and stakeholder opportunities, preparing spokespeople with the context, positioning, and confidence required.
  • Build and maintain a strong network of senior journalists, editors, commentators, and policy stakeholders, leveraging relationships for both proactive storytelling and rapid response.
  • Drive cross functional alignment across communications, GR, legal, trust & safety, and global teams to ensure consistency and impact.
  • Assume broader regional responsibilities where required.

Qualifications

  • Extensive experience in communications or PR, with proven experience operating in complex, high stakes and high scrutiny environments.
  • Deep understanding of the MENA media, geopolitical and cultural landscape.
  • Proven experience in crisis and issues management across multiple markets.
  • Strong exposure to public policy, government, or regulatory communications (direct or closely partnered).
  • Proficiency in Arabic and English is required to communicate with external stakeholders.
  • A well established network of senior media and KOL stakeholders across the region.
  • Ability to set strategy and execute independently, with strong judgement and a bias for action.
  • Highly organized, detail oriented, and able to manage multiple priorities in fast moving environments.
  • Experience in tech or platform companies is a strong advantage.

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