Growth Product Manager

Overview

Product Roadmap Implementation

• **Metric Ownership:**
• Own and drive measurable improvement in a specific area of the growth funnel (e.g., Activation Rate, Trial-to-Paid Conversion, or Feature Adoption)
• **Roadmap & KPI Management:**
• Manage the Growth Team's roadmap, prioritizing experiments and features based on potential impact, confidence level, and effort.
• Measuring product growth KPIs with all stakeholders
• **Management of Product Timelines:**
• Develop and run product Gantt Charts and oversee the execution of the project plan.

Requirement Definition And Funnel Optimization

• **Requirements Definition:**
• Translate winning hypotheses into clear, concise product requirements, user stories, and acceptance criteria for engineering and design teams
• **Funnel Optimization:**
• Continuously identify and eliminate points of friction in critical user flows, such as onboarding, sign-up forms, upgrade paths, and in-app notifications

Analysis And Cross-Functional Collaboration

• **Data Analysis**
• : Work closely with Data Analysts to query and analyse product usage data to monitor cohort performance, diagnose drops in the funnel, and report on experiment results
• **Stakeholder Communication:**
• Clearly communicate experiment results, learnings, and future growth strategy to management and partner teams
• **Cross-Functional Task Management:**
• Working with Marketing, Engineers, Ops, and Salespeople to get maximum output, ensuring product success and uptake targets

Requirements

• Bachelor's degree in business administration, IT, marketing, communications, or relevant fields
• 5 years of experience in Product Management, with a minimum of 2+ years specifically focused on Product Growth or CRO (Conversion Rate Optimisation) in a high-growth tech environment
• In-depth knowledge of commercial avenues and a deep understanding of the Tech Development Environment
• Practical knowledge and experience in A/B Testing
• Ability to analyse data to find trends and problems
• Knowledge in Project Management, QA and Product Testing
• Experience in Product Orientation & Launch Planning

Benefits

• High-performing and fast-paced work environment

• Comprehensive Health Insurance

• Rewards and recognition

• Learning & Development