Group Sales Manager – Performance Marketing

Job Information

Requirements

• Key Responsibilities:
• Sales Leadership & Strategy
• Set the performance marketing sales strategy, goals, and revenue forecasts in collaboration with leadership.
• Lead, coach, and mentor a team of performance marketing sales professionals, ensuring high performance and continuous development.
• Establish sales processes, KPIs, tools, and reporting structures to track team performance and revenue metrics.
• Client Acquisition & Revenue Growth
• Own the end-to-end sales cycle: prospecting, pitching, negotiating, and closing performance marketing deals.
• Identify new business opportunities, target key accounts, and expand relationships with existing clients.
• Develop compelling commercial proposals that demonstrate ROI and performance impact.
• Performance Marketing Commercial Expertise
• Understand performance marketing channels (e.g. Meta, TikTok, Google Ads, YouTube) and relevant KPIs to credibly position and sell services.
• Translate complex performance data into clear business value that resonates with brand decision‑makers.
• Cross Functional Collaboration
• Work closely with performance strategy, creative, influencer, and technical teams to ensure client proposals are operationally sound and deliverable.
• Partner with marketing to develop pitch collateral, case studies, and sales enablement materials.
• Client Relationship Management
• Build and maintain strong, long term relationships with senior client stakeholders across various industries and markets.
• Act as a trusted advisor, understanding client needs and guiding them toward performance driven investment decisions.
• Sales Insights & Reporting
• Monitor market trends, competitor offerings, and industry developments to inform sales strategy.
• Provide regular reporting on pipeline, wins, losses, and actionable insights to executive leadership.
• Required Qualifications
• 5+ years of sales experience in digital media, performance marketing, advertising, or related fields with a strong track record of quota attainment.
• Proven experience leading and scaling a sales team.
• Commercial understanding of performance marketing and digital media channels (e.g., paid search, paid social, programmatic).
• Excellent negotiation, presentation, and relationship building skills.
• Data driven mindset and ability to interpret performance metrics to influence sales outcomes.
• Experience selling to GCC brands and clients are preferred.
• Preferred Skills
• Familiarity with CRM tools, sales forecasting, and pipeline management systems.
• Understanding of performance reporting and analytics platforms (e.g. Looker Studio, Excel dashboards).
• Experience in upselling or cross selling digital marketing solutions.