E-Commerce Omnichannel Operations Manager
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Key skills for this role
Key Skills for This Role
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Key Responsibilities
- Develop and execute e-commerce and omnichannel strategies to drive sales and profitability.
- Manage e-commerce P&L, sales performance, KPIs, and commercial targets.
- Oversee SEO, PPC, social media, email, and affiliate channels.
- Drive online merchandising, assortment, promotions, personalization, and conversion.
- Manage website operations, content, launches, quality assurance, fulfillment, and customer experience.
- Integrate e-commerce operations with physical retail channels.
- Manage platforms, CRM systems, technology partners, agencies, and vendors.
- Analyze customer and sales data and lead continuous improvement across the digital customer journey.
Qualifications and Experience
- A bachelor's degree in Marketing, Business Administration, E-Commerce, Digital Marketing, or a related discipline is required.
- At least 5 years of relevant e-commerce, digital commerce, or omnichannel management experience is required.
- Strong GCC retail and e-commerce market knowledge with hands-on regional experience is required.
- Experience developing and managing e-commerce and omnichannel strategies is required.
- Sports, apparel, footwear, fashion, lifestyle, or broader retail experience is highly desirable.
- Experience managing commercial performance, including P&L ownership, is preferred.
Required Capabilities
- Strong knowledge of e-commerce platforms, CRM systems, digital marketing tools, analytics platforms, and related technologies.
- Experience working with digital agencies, technology providers, web developers, and third-party vendors.
- Strong understanding of online merchandising, customer acquisition, conversion optimization, and digital customer experience.
- Excellent analytical, project management, problem-solving, and stakeholder management skills.
- Strong commercial acumen and ability to turn data and insights into actionable strategies.
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