Director of Sales & Marketing
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Key skills for this role
About the Role
Mantis seeks a Director of Sales & Marketing to lead commercial strategy, revenue growth, and brand positioning at Basiqat Resort by Mantis. The role requires 7-10+ years of sales and marketing experience in luxury hospitality, with proven revenue achievement and strong leadership.
Key Skills for This Role
Responsibilities
- Develop and implement the hotel's annual sales and marketing strategy aligned with business objectives and budget targets
- Identify new market opportunities and revenue streams to maximize profitability
- Drive transient, corporate, leisure, MICE, group and wholesale business segments
- Collaborate closely with Revenue Management to optimize pricing, distribution and demand strategies
- Monitor market trends, competitor activity and industry developments to maintain competitive positioning
- Prepare and manage annual commercial budgets, forecasts and performance reports
- Lead, coach and develop the Sales team to achieve and exceed revenue targets
- Establish and maintain strong relationships with key corporate accounts, travel agencies, tour operators, DMCs and strategic partners
- Conduct regular sales calls, client presentations and networking activities
- Oversee contract negotiations and account management initiatives
- Develop and execute integrated marketing campaigns that enhance brand visibility and drive business performance
- Manage digital marketing, social media, public relations, content creation and promotional activities
Requirements
- Bachelor's degree in Hospitality Management, Business Administration, Marketing or related field
- Minimum 7–10 years of progressive sales and marketing experience within luxury, lifestyle or resort hospitality environments
- Proven track record of achieving revenue growth and commercial success
- Strong understanding of digital marketing, distribution channels, revenue management and market analytics
- Excellent negotiation, presentation and relationship management skills
- Strong leadership and people development capabilities
- Proficiency in Microsoft Office and hospitality systems such as Delphi, Opera and CRM platforms
- Fluency in English required; additional languages are advantageous
Full Job Posting
Role Overview
- We are seeking a dynamic, commercially driven and strategic Director of Sales & Marketing to lead the overall sales, marketing, revenue generation and brand positioning efforts for our property.
- Reporting directly to the General Manager, the Director of Sales & Marketing will be responsible for developing and executing comprehensive commercial strategies that maximize revenue, market share, brand awareness and profitability across all business segments.
Commercial Strategy & Revenue Growth
- Develop and implement the hotel's annual sales and marketing strategy aligned with business objectives and budget targets.
- Identify new market opportunities and revenue streams to maximize profitability.
- Drive transient, corporate, leisure, MICE, group and wholesale business segments.
- Collaborate closely with Revenue Management to optimize pricing, distribution and demand strategies.
- Monitor market trends, competitor activity and industry developments to maintain competitive positioning.
- Prepare and manage annual commercial budgets, forecasts and performance reports.
Sales Leadership
- Lead, coach and develop the Sales team to achieve and exceed revenue targets.
- Establish and maintain strong relationships with key corporate accounts, travel agencies, tour operators, DMCs and strategic partners.
- Conduct regular sales calls, client presentations and networking activities.
- Oversee contract negotiations and account management initiatives.
- Ensure effective prospecting and conversion strategies are in place across all market segments.
Marketing & Brand Management
- Develop and execute integrated marketing campaigns that enhance brand visibility and drive business performance.
- Manage digital marketing, social media, public relations, content creation and promotional activities.
- Ensure brand standards and positioning are consistently maintained across all communication channels.
- Work closely with Accor regional marketing teams to maximize brand exposure and campaign effectiveness.
- Oversee website performance, online reputation management and guest engagement strategies.
Business Development & Partnerships
- Identify and cultivate strategic partnerships that support revenue generation and brand growth.
- Represent the property at trade shows, industry events, sales missions and networking functions.
- Build strong relationships within local communities, tourism boards and industry associations.
- Support the development of unique destination experiences that align with the Mantis brand ethos.
Leadership & Team Development
- Foster a high performance culture focused on collaboration, accountability and continuous improvement.
- Mentor and develop team members through coaching, training and succession planning.
- Promote employee engagement and alignment with company values.
- Drive cross functional collaboration with Operations, Revenue Management and Finance teams.
What We’re Looking For
- Bachelor's degree in Hospitality Management, Business Administration, Marketing or related field.
- Minimum 7–10 years of progressive sales and marketing experience within luxury, lifestyle or resort hospitality environments.
- Proven track record of achieving revenue growth and commercial success.
- Strong understanding of digital marketing, distribution channels, revenue management and market analytics.
- Experience within international hospitality brands preferred.
- Excellent negotiation, presentation and relationship management skills.
- Strong leadership and people development capabilities.
- Proficiency in Microsoft Office and hospitality systems such as Delphi, Opera and CRM platforms.
- Fluency in English required; additional languages are advantageous.
What’s In It For You
- Lots of opportunity to progress and switch it up as part of a global family of brands.
- Great healthcare, competitive salary, and some nice extra perks across the Ennismore family of brands!
- Learning opportunities to broaden your skillset and development that helps you think, make, and thrive at work
- The opportunity to be yourself and collaborate with other bright minds in a relaxed, innovative culture
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