Digital Marketing Specialist
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Key skills for this role
About the Role
Kings Wood Real Estate LLC is looking for a Digital Marketing Specialist with 4+ years of experience in performance marketing, specifically in UAE real estate. The role involves planning and optimizing campaigns across multiple platforms, generating leads, managing budgets, and collaborating with sales teams.
Key Skills for This Role
Responsibilities
- Plan, execute, and optimize campaigns across Meta, Google, TikTok, Snapchat, LinkedIn, and YouTube
- Generate high quality leads for off plan, secondary, and leasing properties
- Manage advertising budgets and maximize ROI, ROAS, and lead quality
- Implement CRM integrations, marketing automation, and AI powered lead nurturing systems
- Develop and optimize sales funnels, landing pages, and conversion strategies
- Track campaign performance and provide data driven insights and reporting
- Collaborate with sales teams to improve lead to booking conversion rates
- Build brand visibility through content marketing and personal branding initiatives
Requirements
- Minimum 4 years of experience in Performance Marketing, preferably within UAE Real Estate
- Strong hands on experience with Meta Ads, Google Ads, TikTok Ads, Snapchat Ads, LinkedIn Ads, and YouTube Ads
- Proven experience in lead generation, campaign scaling, and conversion optimization
- Experience with CRM platforms, automation tools, and AI driven marketing solutions
- Strong analytical and reporting skills with knowledge of Google Analytics and tracking tools
- Excellent communication, organizational, and project management skills
- Ability to manage multiple campaigns and deliver results in a fast paced environment
- Knowledge of the Dubai real estate market is highly preferred
- Bachelor's or Master's degree in Marketing, Business Administration, Digital Marketing, or related field
Full Job Posting
Job Overview
- Employment: Full Time
- Working Days: Monday – Saturday
- Industry: Real Estate / Property Brokerage
- Location: Dubai, UAE
- Experience Area: Performance Marketing, Digital Marketing, Lead Generation & Real Estate (UAE – 4+ Years of Experience)
- Education: Bachelor's or Master's Degree in Marketing, Business Administration, Digital Marketing, or related field
Key Responsibilities
- Plan, execute, and optimize campaigns across Meta, Google, TikTok, Snapchat, LinkedIn, and YouTube.
- Generate high quality leads for off plan, secondary, and leasing properties.
- Manage advertising budgets and maximize ROI, ROAS, and lead quality.
- Implement CRM integrations, marketing automation, and AI powered lead nurturing systems.
- Develop and optimize sales funnels, landing pages, and conversion strategies.
- Track campaign performance and provide data driven insights and reporting.
- Collaborate with sales teams to improve lead to booking conversion rates.
- Build brand visibility through content marketing and personal branding initiatives.
Requirements
- Minimum 4 years of experience in Performance Marketing, preferably within UAE Real Estate.
- Strong hands on experience with Meta Ads, Google Ads, TikTok Ads, Snapchat Ads, LinkedIn Ads, and YouTube Ads.
- Proven experience in lead generation, campaign scaling, and conversion optimization.
- Experience with CRM platforms, automation tools, and AI driven marketing solutions.
- Strong analytical and reporting skills with knowledge of Google Analytics and tracking tools.
- Excellent communication, organizational, and project management skills.
- Ability to manage multiple campaigns and deliver results in a fast paced environment.
- Knowledge of the Dubai real estate market is highly preferred.
Skills
- Performance Marketing
- Lead Generation
- Google Ads & Meta Ads
- CRM & Marketing Automation
- AI Powered Lead Qualification
- Sales Funnel Optimization
- Analytics & Reporting
- Real Estate Marketing
- SEO & Content Strategy
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