Creative Lead

Overview

Responsibilities

• Develop original creative concepts that support brand and commercial objectives.
• Lead the creative direction of integrated marketing campaigns.
• Maintain brand consistency and quality across all guest-facing materials.
• Direct photography, video, design, and content production.
• Translate menu launches, seasonal moments, and restaurant experiences into engaging creative stories.
• Oversee creative projects from briefing and concept development through production and delivery.
• Partner closely with Marketing, Operations, Culinary, L&D, and store teams.
• Manage designers, agencies, photographers, videographers, and production partners.
• Prioritize creative resources, timelines, and budgets effectively.
• Review campaign performance and apply insights to improve future creative work.
• Identify emerging trends and fresh ideas relevant to hospitality, food, culture, and guest experience.

Requirements

• 5 to 7 years of experience in a creative, design, content, or brand role.
• Previous experience within hospitality, food and beverage, lifestyle, retail, or a consumer-facing brand is preferred.
• Strong portfolio demonstrating campaign concepts, brand development, digital content, and creative execution.
• Excellent creative judgement with a clear understanding of brand consistency and commercial impact.
• Experience directing photography, video, design, and content production.
• Strong leadership, project management, and stakeholder communication skills.
• Ability to manage multiple priorities in a fast-paced, multi-location environment.
• Working knowledge of Adobe Creative Suite, Figma, Canva, and relevant content and analytics platforms.
• A proactive, collaborative approach with exceptional attention to detail.

Benefits

• This is an opportunity to influence the creative direction of an established hospitality brand and bring ideas to life across multiple restaurants and guest experiences.
• You will work closely with senior leaders and talented cross-functional teams in an environment that values originality, quality, ownership, and commercial thinking.