Consultant - Public Relations and Corporate Communication
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Key skills for this role
About the Role
flyadeal Egypt is seeking a Consultant for Public Relations and Corporate Communication to lead PR and communication activities, build brand reputation, and manage media relations.
Key Skills for This Role
Responsibilities
- Build and communicate a consistent flyadeal story, value proposition, and corporate narrative
- Set and own the PR and Corporate Communications plan and activity calendar
- Build and manage effective media relations with local and international media outlets
- Prepare and distribute press releases, corporate communications materials, media kits, and executive messaging in Arabic and English
- Identify, initiate, and manage flyadeal's presence at key exhibitions, conferences, and industry events
- Support Management and HR teams with internal communications initiatives
- Issue a quarterly internal newsletter in collaboration with HR
- Own internal communications channels and intranet content
- Work with the e Commerce team on content for digital platforms
- Lead crisis communications planning and execution
- Monitor social media for discussions impacting reputation
- Propose and develop effective corporate reputation initiatives
Requirements
- Extensive experience in public relations and corporate communications
- Strong media relations and crisis communication skills
- Proficiency in Arabic and English
- Experience in the aviation industry is preferred
Full Job Posting
Overview
- This role is responsible for PR and communication for flyadeal, and takes operational ownership of building flyadeal's profile in the Kingdom and in international markets.
- Leading the airline's Public Relations and Corporate Communications activities by building and maintaining strategic stakeholder relationships, enhancing brand reputation and public perception, managing media and communication channels, and delivering PR campaigns, events, content, and other related
Key Responsibilities
- Build and communicate a consistent flyadeal story, value proposition, and corporate narrative with a long term perspective of enhancing reputation, positive perception, and strategic positioning.
- Ensure the brand purpose, values, and key corporate messages are delivered in a culturally relevant manner that effectively engages all stakeholders.
- Set and own the PR and Corporate Communications plan and activity calendar for company milestones, events, exhibitions, conferences, and key corporate announcements.
- Understand and support the company's relationship with government entities, regulatory bodies, and the broader external affairs environment.
- Propose and implement innovative approaches to Public Relations and Corporate Communications across digital, owned, earned, and offline media.
- Build and manage effective media relations with local and international media outlets, journalists, and industry publications.
- Develop effective relationships with influencers, industry experts, opinion leaders, and other key external stakeholders.
- Prepare and distribute press releases, corporate communications materials, media kits, and executive messaging in Arabic and English.
- Identify, initiate, and manage flyadeal's presence at key exhibitions, conferences, and industry events in KSA and the region.
- Support Management and HR teams with internal communications initiatives that strengthen culture, engagement, and team spirit.
- Issue a quarterly internal newsletter in collaboration with HR.
- Own internal communications channels and intranet content.
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