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Chief Marketing Officer

Aventus
Dubai, UAE
Full Time
Executive
1 weeks ago
Brand StrategyIntegrated MarketingDigital MarketingPublic RelationsMedia PlanningBudget Management
Free

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Brand StrategyIntegrated MarketingDigital Marketing
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Role Overview

  • This is a rare opportunity to lead marketing for a fast evolving, innovation driven business district that blends technology, entrepreneurship, and modern living into a single ecosystem.
  • The environment brings together global companies, ambitious founders, families, and talent into a connected community designed to enable business growth and high quality living.
  • The mandate is to shape how this ecosystem is positioned to the world: driving awareness, attracting investment, supporting commercial performance, and building a brand that reflects both ambition and credibility.

Leadership

  • Lead, develop and motivate the marketing function to deliver high performance and strong team engagement.
  • Set clear objectives, manage performance, and build capability across the team.
  • Ensure all marketing activities are delivered efficiently and aligned with business plans, policies and procedures.

Strategic Overview

  • Provide strategic direction to ensure alignment with organisational vision and long term goals.
  • Represent the organisation with external stakeholders including partners, suppliers, and government entities.
  • Translate strategy into clear marketing objectives, KPIs and execution plans.

Budgeting and Financial Performance

  • Develop and manage annual marketing budgets in line with company objectives.
  • Monitor spend and ensure effective cost control, addressing any variances.
  • Work with internal stakeholders to align marketing investment with broader business and manpower planning.

Business Growth

  • Drive growth by expanding customer base and strengthening market positioning.
  • Oversee commercial performance in partnership with relevant teams, including contribution to P&L.
  • Ensure marketing initiatives directly support revenue generation and long term profitability.

Brand Strategy and Execution

  • Define and oversee the customer journey based on consumer insights.
  • Lead development and execution of integrated communication strategies to attract investors, businesses, and residents.
  • Shape destination marketing strategy, including campaigns, research and channel selection.
  • Manage agencies, media partners and external vendors to deliver high impact campaigns.
  • Ensure consistent, high quality brand experience across all touchpoints.
  • Lead insight generation and research to inform decision making.
  • Oversee public relations, including crisis management and agency relationships.
  • Identify and drive corporate social responsibility initiatives to strengthen brand perception.

Customer Engagement

  • Lead digital engagement strategies to build awareness, trust and loyalty.
  • Oversee social media, content, and digital campaigns to drive positive sentiment.
  • Select and manage channels and partners to maximise campaign effectiveness.

Media

  • Develop and execute annual media plans across offline and online channels.
  • Align marketing calendar with key events and commercial priorities.
  • Oversee media investment and ensure optimisation against objectives and budget.
  • Ensure all marketing content is aligned, high quality, and delivered across appropriate channels.

Person Specification

  • Proven leadership experience within marketing, ideally in complex, multi stakeholder environments.
  • Strong strategic capability with the ability to translate vision into execution.
  • Experience driving brand, growth and commercial performance simultaneously.
  • Strong understanding of integrated marketing, including digital, media, PR and customer engagement.
  • Experience managing budgets and contributing to P&L performance.
  • Ability to operate at senior stakeholder level, both internally and externally.
  • Data driven mindset with strong analytical and insight generation capabilities.
  • Experience managing agencies and external partners effectively.
  • Strong communication and influencing skills.
  • Comfortable operating in fast paced, evolving environments with multiple priorities.

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